Apple Inc.
CH ˙ SWX ˙ US0378331005
SecurityCH:AAPL / Apple Inc.
Institution360 Financial, Inc.
Latest Disclosed Ownership12,732 shares
Latest Disclosed Value $ 3,231,139
360 Financial, Inc. reports 0.38% decrease in ownership of AAPL / Apple Inc.

On May 7, 2026 - 360 Financial, Inc. filed a 13F-HR form disclosing ownership of 12,732 shares of Apple Inc. (CH:AAPL) valued at $3,231,139 USD as of March 31, 2026. The entity filed a previous 13F-HR/A on February 13, 2026 disclosing 12,781 shares of Apple Inc.. This represents a change in shares of -0.38% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

Upgrade to unlock premium data and export to Excel .

Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-07 2026-03-31 13F APPLE COM 037833100 12,732 -49 -0.38 3,231 -6.99 0.9738
2026-02-13 2025-12-31 13F/A-1 APPLE COM 037833100 12,781 -124 -0.96 3,475 5.72 1.0500
2026-02-10 2025-12-31 13F APPLE COM 037833100 12,905 0 3,286 1.0570
2025-11-12 2025-09-30 13F APPLE COM 037833100 12,905 23 0.18 3,286 24.38 1.0570
2025-08-06 2025-06-30 13F APPLE COM 037833100 12,882 2,392 22.80 2,643 13.39 0.8342
2025-05-08 2025-03-31 13F APPLE COM 037833100 10,490 29 0.28 2,330 -11.03 0.8432
2025-02-14 2024-12-31 13F APPLE COM 037833100 10,461 -264 -2.46 2,620 4.84 0.9470
2024-11-14 2024-09-30 13F APPLE COM 037833100 10,725 -334 -3.02 2,499 7.26 0.9232
2024-08-09 2024-06-30 13F APPLE COM 037833100 11,059 1,591 16.80 2,329 43.50 0.8803
2024-05-13 2024-03-31 13F APPLE COM 037833100 9,468 -349 -3.56 1,624 -14.13 0.6313
2024-02-13 2023-12-31 13F APPLE COM 037833100 9,817 -544 -5.25 1,890 5.00 0.8340
2023-11-14 2023-09-30 13F APPLE COM 037833100 10,361 -930 -8.24 1,800 -17.81 1.1199
2023-08-11 2023-06-30 13F APPLE COM 037833100 11,291 265 2.40 2,190 20.46 1.1329
2023-04-11 2023-03-31 13F APPLE COM 037833100 11,026 1,485 15.56 1,818 37.94 0.9598
2023-02-10 2022-12-31 13F APPLE COM 037833100 9,541 0 0.00 1,319 -0.08 0.8567
2022-10-19 2022-09-30 13F APPLE COM 037833100 9,541 -62 -0.65 1,319 -10.88 0.8591
2022-08-04 2022-06-30 13F APPLE COM 037833100 9,603 -855 -8.18 1,480 -20.69 0.8916
2022-04-11 2022-03-31 13F APPLE COM 037833100 10,458 -640 -5.77 1,866 -5.33 0.9002
2022-01-18 2021-12-31 13F APPLE COM 037833100 11,098 850 8.29 1,971 35.93 0.8991
2021-10-13 2021-09-30 13F APPLE COM 037833100 10,248 -587 -5.42 1,450 -2.29 0.7487
2021-08-03 2021-06-30 13F APPLE COM 037833100 10,835 -319 -2.86 1,484 8.96 0.7711
2021-04-28 2021-03-31 13F APPLE COM 037833100 11,154 601 5.70 1,362 -2.71 0.7665
2021-02-09 2020-12-31 13F APPLE COM 037833100 10,553 93 0.89 1,400 15.61 0.8322
2020-11-09 2020-09-30 13F APPLE COM 037833100 10,460 7,829 297.57 1,211 23.57 0.8546
2020-07-15 2020-06-30 13F APPLE COM 037833100 2,631 55 2.14 980 49.62 0.8131
2020-04-17 2020-03-31 13F APPLE COM 037833100 2,576 -400 -13.44 655 -31.56 0.6870
2020-02-28 2019-12-31 13F APPLE COM 037833100 2,976 2,976 957 0.7057
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.