Apple Inc.
CH ˙ SWX ˙ US0378331005
SecurityCH:AAPL / Apple Inc.
InstitutionAppleton Partners Inc/ma
Latest Disclosed Ownership336,626 shares
Latest Disclosed Value $ 85,432
Appleton Partners Inc/ma reports 1.49% decrease in ownership of AAPL / Apple Inc.

On April 28, 2026 - Appleton Partners Inc/ma filed a 13F-HR form disclosing ownership of 336,626 shares of Apple Inc. (CH:AAPL) valued at $85,432 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 9, 2026 disclosing 341,715 shares of Apple Inc.. This represents a change in shares of -1.49% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-28 2026-03-31 13F APPLE INC COM CS 037833100 336,626 -5,089 -1.49 85 -7.61 5.9593
2026-01-09 2025-12-31 13F APPLE INC COM CS 037833100 341,715 -6,359 -1.83 93 4.55 6.1198
2025-11-05 2025-09-30 13F APPLE CS 037833100 348,074 -1,283 -0.37 89 23.94 5.9482
2025-07-22 2025-06-30 13F APPLE CS 037833100 349,357 -5,027 -1.42 72 -8.97 5.0721
2025-04-22 2025-03-31 13F APPLE CS 037833100 354,384 -8,398 -2.31 79 -13.33 6.0833
2025-01-28 2024-12-31 13F APPLE CS 037833100 362,782 -19,085 -5.00 91 2.27 6.7150
2024-10-01 2024-09-30 13F APPLE CS 037833100 381,867 -9,202 -2.35 89 7.32 6.5459
2024-07-02 2024-06-30 13F APPLE CS 037833100 391,069 -10,131 -2.53 82 20.59 6.3443
2024-04-01 2024-03-31 13F APPLE CS 037833100 401,200 -27,906 -6.50 69 -17.07 5.3398
2024-01-02 2023-12-31 13F APPLE CS 037833100 429,106 -16,370 -3.67 83 7.89 6.6623
2023-10-03 2023-09-30 13F APPLE CS 037833100 445,476 -10,742 -2.35 76 -13.64 6.7789
2023-07-10 2023-06-30 13F APPLE CS 037833100 456,218 -3,407 -0.74 88 17.33 7.4714
2023-04-10 2023-03-31 13F APPLE CS 037833100 459,625 -7,010 -1.50 76 25.00 6.7416
2023-01-19 2022-12-31 13F APPLE CS 037833100 466,635 -2,364 -0.50 61 -99.91 5.7435
2022-10-27 2022-09-30 13F APPLE CS 037833100 468,999 -11,774 -2.45 64,816 -1.39 6.4838
2022-07-08 2022-06-30 13F APPLE CS 037833100 480,773 872 0.18 65,731 -21.56 6.2160
2022-04-05 2022-03-31 13F APPLE CS 037833100 479,901 -12,376 -2.51 83,796 -4.14 6.8504
2022-02-03 2021-12-31 13F APPLE CS 037833100 492,277 -4,209 -0.85 87,414 24.43 6.5801
2021-10-14 2021-09-30 13F APPLE CS 037833100 496,486 -5,793 -1.15 70,253 2.12 5.8501
2021-07-07 2021-06-30 13F APPLE CS 037833100 502,279 -11,621 -2.26 68,792 9.59 5.8585
2021-04-19 2021-03-31 13F APPLE INC COM CS 037833100 513,900 -12,549 -2.38 62,773 -10.14 5.8351
2021-01-19 2020-12-31 13F APPLE INC COM CS 037833100 526,449 -8,056 -1.51 69,855 12.85 6.8774
2020-10-14 2020-09-30 13F APPLE INC COM COM 037833100 534,505 398,329 292.51 61,901 24.61 6.8353
2020-08-14 2020-06-30 13F APPLE INC COM COM 037833100 136,176 -10,610 -7.23 49,677 33.09 5.9486
2020-05-04 2020-03-31 13F APPLE INC COM COM 037833100 146,786 -5,724 -3.75 37,326 -16.65 5.1721
2020-01-13 2019-12-31 13F APPLE INC COM COM 037833100 152,510 5,869 4.00 44,784 36.36 4.9194
2019-11-04 2019-09-30 13F APPLE INC COM COM 037833100 146,641 -1,064 -0.72 32,843 12.35 3.9649
2019-07-25 2019-06-30 13F APPLE INC COM COM 037833100 147,705 1,833 1.26 29,234 5.51 3.6131
2019-04-17 2019-03-31 13F APPLE INC COM COM 037833100 145,872 3,246 2.28 27,708 23.16 3.6726
2019-01-17 2018-12-31 13F APPLE INC COM COM 037833100 142,626 -1,086 -0.76 22,498 -30.65 3.3688
2018-10-09 2018-09-30 13F APPLE INC COM COM 037833100 143,712 -558 -0.39 32,441 21.47 4.3194
2018-08-08 2018-06-30 13F APPLE INC COM COM 037833100 144,270 1,475 1.03 26,706 11.47 3.8237
2018-04-11 2018-03-31 13F APPLE INC COM COM 037833100 142,795 -2,508 -1.73 23,958 -2.57 3.6353
2018-01-12 2017-12-31 13F APPLE INC COM COM 037833100 145,303 407 0.28 24,590 10.12 3.8140
2017-10-12 2017-09-30 13F APPLE INC COM COM 037833100 144,896 -4,009 -2.69 22,331 4.13 3.7621
2017-07-11 2017-06-30 13F APPLE INC COM COM 037833100 148,905 -4,619 -3.01 21,445 -2.77 3.6044
2017-05-01 2017-03-31 13F APPLE INC COM COM 037833100 153,524 -26,692 -14.81 22,055 5.66 4.0579
2017-02-13 2016-12-31 13F APPLE INC COM COM 037833100 180,216 -10,892 -5.70 20,873 -3.39 4.2186
2016-11-03 2016-09-30 13F APPLE INC COM COM 037833100 191,108 -1,149 -0.60 21,605 17.55 4.0703
2016-08-03 2016-06-30 13F APPLE INC COM COM 037833100 192,257 -11,162 -5.49 18,380 -17.10 3.7567
2016-04-21 2016-03-31 13F APPLE INC COM COM 037833100 203,419 -3,132 -1.52 22,171 1.97 4.3817
2016-01-22 2015-12-31 13F APPLE INC COM COM 037833100 206,551 14,185 7.37 21,742 2.47 4.2882
2015-10-15 2015-09-30 13F APPLE INC COM COM 037833100 192,366 4,691 2.50 21,218 -9.86 4.8237
2015-07-15 2015-06-30 13F APPLE INC COM COM 037833100 187,675 -2,416 -1.27 23,539 -0.48 5.2724
2015-04-30 2015-03-31 13F APPLE INC COM COM 037833100 190,091 190,091 0.00 23,653 5.3344
2015-02-04 2014-12-31 13F APPLE INC COM COM 037833100 0 -200,905 -100.00 0 -100.00
2014-11-06 2014-09-30 13F APPLE INC COM COM 037833100 200,905 -1,389 -0.69 20,241 7.67 4.7261
2014-07-23 2014-06-30 13F APPLE INC COM COM 037833100 202,294 172,742 584.54 18,799 18.52 4.3956
2014-04-30 2014-03-31 13F APPLE INC COM COM 037833100 29,552 296 1.01 15,862 -3.36 3.7533
2014-02-13 2013-12-31 13F APPLE INC COM COMMON STOCK 037833100 29,256 112 0.38 16,413 18.13 3.9352
2013-10-22 2013-09-30 13F APPLE COMMON STOCK 037833100 29,144 -653 -2.19 13,894 -99.88 3.7244
2013-08-13 2013-06-30 13F APPLE COMMON STOCK 037833100 29,797 29,797 11,815,404 3.4066
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.