Apple Inc.
CH ˙ SWX ˙ US0378331005
SecurityCH:AAPL / Apple Inc.
InstitutionFirst Pacific Financial
Latest Disclosed Ownership15,479 shares
Latest Disclosed Value $ 3,928,335
First Pacific Financial reports 4.14% decrease in ownership of AAPL / Apple Inc.

On April 23, 2026 - First Pacific Financial filed a 13F-HR form disclosing ownership of 15,479 shares of Apple Inc. (CH:AAPL) valued at $3,928,335 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 16, 2026 disclosing 16,148 shares of Apple Inc.. This represents a change in shares of -4.14% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-23 2026-03-31 13F APPLE COM 037833100 15,479 -669 -4.14 3,928 -10.50 0.5059
2026-01-16 2025-12-31 13F APPLE COM 037833100 16,148 -1,648 -9.26 4,390 -3.13 0.5732
2025-10-21 2025-09-30 13F APPLE COM 037833100 17,796 -1,845 -9.39 4,531 12.46 0.6295
2025-07-18 2025-06-30 13F APPLE COM 037833100 19,641 4,912 33.35 4,030 23.17 0.5940
2025-04-23 2025-03-31 13F APPLE COM 037833100 14,729 691 4.92 3,272 -6.94 0.6639
2025-01-15 2024-12-31 13F APPLE COM 037833100 14,038 -506 -3.48 3,516 3.75 0.8180
2024-10-15 2024-09-30 13F APPLE COM 037833100 14,544 -84 -0.57 3,389 9.96 0.7930
2024-07-19 2024-06-30 13F APPLE COM 037833100 14,628 40 0.27 3,081 23.19 0.7915
2024-04-24 2024-03-31 13F APPLE COM 037833100 14,588 2,652 22.22 2,502 8.83 0.6988
2024-01-18 2023-12-31 13F APPLE COM 037833100 11,936 1,166 10.83 2,298 24.69 0.7020
2023-10-23 2023-09-30 13F APPLE COM 037833100 10,770 -737 -6.40 1,844 -17.43 0.8220
2023-08-08 2023-06-30 13F APPLE COM 037833100 11,507 -220 -1.88 2,232 15.47 0.9472
2023-04-21 2023-03-31 13F APPLE COM 037833100 11,727 1,121 10.57 1,934 40.28 0.8951
2023-01-27 2022-12-31 13F APPLE COM 037833100 10,606 -803 -7.04 1,378 -12.62 0.6798
2022-10-24 2022-09-30 13F APPLE COM 037833100 11,409 1,378 13.74 1,577 14.94 0.9062
2022-07-20 2022-06-30 13F APPLE COM 037833100 10,031 1,724 20.75 1,372 -5.38 0.6444
2022-04-25 2022-03-31 13F APPLE COM 037833100 8,307 -585 -6.58 1,450 -8.17 0.7453
2022-01-21 2021-12-31 13F APPLE COM 037833100 8,892 -112 -1.24 1,579 23.94 0.7611
2021-10-19 2021-09-30 13F APPLE COM 037833100 9,004 219 2.49 1,274 5.90 0.6751
2021-07-23 2021-06-30 13F APPLE COM 037833100 8,785 818 10.27 1,203 23.64 0.6639
2021-05-03 2021-03-31 13F APPLE COM 037833100 7,967 978 13.99 973 4.96 0.6070
2021-02-02 2020-12-31 13F APPLE COM 037833100 6,989 5,233 298.01 927 356.65 0.5662
2020-11-06 2020-09-30 13F APPLE COM 037833100 1,756 1,756 203 0.1783
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.