McDonald's Corporation
CH ˙ SWX ˙ US5801351017
SecurityCH:MCD / McDonald's Corporation
InstitutionAtlas Brown,Inc.
Latest Disclosed Ownership4,484 shares
Latest Disclosed Value $ 1,393,603
Atlas Brown,Inc. reports 2.25% decrease in ownership of MCD / McDonald's Corporation

On April 17, 2026 - Atlas Brown,Inc. filed a 13F-HR form disclosing ownership of 4,484 shares of McDonald's Corporation (CH:MCD) valued at $1,393,603 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 9, 2026 disclosing 4,587 shares of McDonald's Corporation. This represents a change in shares of -2.25% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-04-17 2026-03-31 13F MCDONALDS CORP COM Stock 580135101 4,484 -103 -2.25 1,394 -0.57 0.4164
2026-01-09 2025-12-31 13F MCDONALDS CORP COM Stock 580135101 4,587 -1,920 -29.51 1,402 -29.14 0.4167
2025-10-17 2025-09-30 13F MCDONALDS CORP COM Stock 580135101 6,507 63 0.98 1,977 5.05 0.5845
2025-07-08 2025-06-30 13F MCDONALDS CORP COM Stock 580135101 6,444 -50 -0.77 1,883 -7.20 0.6044
2025-04-08 2025-03-31 13F MCDONALDS CORP COM Stock 580135101 6,494 8 0.12 2,029 7.87 0.7118
2025-01-10 2024-12-31 13F MCDONALDS CORP COM Stock 580135101 6,486 1 0.02 1,880 -4.76 0.6431
2024-10-18 2024-09-30 13F MCDONALDS CORP COM Stock 580135101 6,485 668 11.48 1,975 33.20 0.6841
2024-07-23 2024-06-30 13F MCDONALDS CORP COM Stock 580135101 5,817 -528 -8.32 1,482 -17.11 0.5315
2024-04-08 2024-03-31 13F MCDONALDS CORP COM Stock 580135101 6,345 509 8.72 1,789 3.35 0.6512
2024-01-18 2023-12-31 13F MCDONALDS CORP COM Stock 580135101 5,836 1 0.02 1,731 12.56 0.7173
2023-10-17 2023-09-30 13F MCDONALDS CORP COM Stock 580135101 5,835 0 0.00 1,537 -11.72 0.7011
2023-07-18 2023-06-30 13F MCDONALDS CORP COM Stock 580135101 5,835 5 0.09 1,741 6.81 0.7660
2023-04-21 2023-03-31 13F MCDONALDS CORP COM Stock 580135101 5,830 185 3.28 1,630 9.62 0.7514
2023-01-05 2022-12-31 13F MCDONALDS CORP COM Stock 580135101 5,645 -1,678 -22.91 1,488 -12.01 0.7310
2022-10-06 2022-09-30 13F MCDONALDS CORP COM Stock 580135101 7,323 200 2.81 1,690 -3.92 0.8611
2022-07-15 2022-06-30 13F MCDONALDS CORP COM Stock 580135101 7,123 0 0.00 1,759 -0.11 0.8313
2022-04-14 2022-03-31 13F MCDONALDS CORP COM Stock 580135101 7,123 -7 -0.10 1,761 -7.85 0.7181
2022-01-18 2021-12-31 13F MCDONALDS CORP COM Stock 580135101 7,130 -200 -2.73 1,911 8.15 0.7403
2021-10-14 2021-09-30 13F MCDONALDS CORP COM Stock 580135101 7,330 183 2.56 1,767 7.03 0.7680
2021-07-19 2021-06-30 13F MCDONALDS CORP COM Stock 580135101 7,147 43 0.61 1,651 3.71 0.7136
2021-04-13 2021-03-31 13F MCDONALDS CORP COM Stock 580135101 7,104 101 1.44 1,592 5.92 0.7543
2021-01-19 2020-12-31 13F MCDONALDS CORP COM Stock 580135101 7,003 300 4.48 1,503 2.18 0.7772
2020-10-15 2020-09-30 13F MCDONALDS CORP COM Stock 580135101 6,703 0 0.00 1,471 18.92 0.8701
2020-07-21 2020-06-30 13F MCDONALDS CORP COM Stock 580135101 6,703 11 0.16 1,237 11.74 0.7847
2020-04-16 2020-03-31 13F MCDONALDS CORP COM Stock 580135101 6,692 2 0.03 1,107 -16.26 0.8650
2020-01-14 2019-12-31 13F MCDONALDS CORP COM Stock 580135101 6,690 -62 -0.92 1,322 -8.83 0.8268
2019-10-29 2019-09-30 13F MCDONALDS CORP COM Stock 580135101 6,752 -10 -0.15 1,450 3.28 1.0353
2019-07-24 2019-06-30 13F MCDONALDS CORP COM Stock 580135101 6,762 230 3.52 1,404 13.23 0.9701
2019-04-12 2019-03-31 13F MCDONALDS CORP COM Stock 580135101 6,532 -481 -6.86 1,240 -0.40 0.8783
2019-01-28 2018-12-31 13F MCDONALDS CORP COM Stock 580135101 7,013 -4,287 -37.94 1,245 -34.13 0.9601
2018-10-26 2018-09-30 13F MCDONALDS CORP COM Stock 580135101 11,300 0 0.00 1,890 4.13 1.1607
2018-07-11 2018-06-30 13F MCDONALDS CORP COM Stock 580135101 11,300 0 0.00 1,815 2.72 0.4232
2018-04-17 2018-03-31 13F MCDONALDS CORP COM COM 580135101 11,300 835 7.98 1,767 -4.12 0.3214
2018-01-25 2017-12-31 13F MCDONALDS CORP COM Stock 580135101 10,465 0 0.00 1,843 12.38 0.3290
2017-10-12 2017-09-30 13F MCDONALDS CORP COM Stock 580135101 10,465 330 3.26 1,640 5.67 0.3483
2017-07-18 2017-06-30 13F MCDONALDS CORP COM Stock 580135101 10,135 1,400 16.03 1,552 37.10 1.3586
2017-04-06 2017-03-31 13F MCDONALDS CORP COM Stock 580135101 8,735 0 0.00 1,132 12.30 0.8935
2017-02-01 2016-12-31 13F MCDONALDS CORP COM COM 580135101 8,735 0 0.00 1,008 0.00 0.4152
2016-10-19 2016-09-30 13F MCDONALDS CORP COM Stock 580135101 8,735 -150 -1.69 1,008 -5.71 0.4152
2016-07-28 2016-06-30 13F MCDONALDS CORP COM Stock 580135101 8,885 -65 -0.73 1,069 -4.98 0.4331
2016-04-11 2016-03-31 13F MCDONALDS CORP COM Stock 580135101 8,950 125 1.42 1,125 5.53 0.4709
2016-01-28 2015-12-31 13F MCDONALD'S Stock 580135101 8,825 -600 -6.37 1,066 14.75 0.6784
2015-11-05 2015-09-30 13F MCDONALDS CORP COM Stock 580135101 9,425 0 0.00 929 -0.85 0.3998
2015-08-11 2015-06-30 13F MCDONALDS CORP COM Stock 580135101 9,425 -13 -0.14 937 1.85 0.3644
2015-04-20 2015-03-31 13F McDonalds COM 580135101 9,438 9,438 0.00 920 0.2472
2015-01-30 2014-12-31 13F McDonalds COM 580135101 0 -11,403 -100.00 0 -100.00
2014-11-12 2014-09-30 13F McDonalds COM 580135101 11,403 -200 -1.72 1,081 -7.53 0.4008
2014-08-19 2014-06-30 13F McDonalds COM 580135101 11,603 1,768 17.98 1,169 21.27 0.5774
2014-05-07 2014-03-31 13F McDonalds COM 580135101 9,835 -1,678 -14.57 964 -13.70 0.5195
2014-01-24 2013-12-31 13F McDonalds COM 580135101 11,513 -250 -2.13 1,117 -1.33 0.7819
2013-10-31 2013-09-30 13F McDonalds COM 580135101 11,763 -10,626 -47.46 1,132 -48.94 0.8482
2013-08-21 2013-06-30 13F McDonalds COM 580135101 22,389 22,389 2,217 0.4735
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.