Alphabet Inc.
MX ˙ BMV ˙ US02079K1079
SecurityMX:GOOG / Alphabet Inc.
InstitutionSather Financial Group Inc
Latest Disclosed Ownership648,906 shares
Latest Disclosed Value $ 186,145,190
Sather Financial Group Inc reports 5.08% decrease in ownership of GOOG / Alphabet Inc.

On April 29, 2026 - Sather Financial Group Inc filed a 13F-HR form disclosing ownership of 648,906 shares of Alphabet Inc. (MX:GOOG) valued at $186,145,190 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 26, 2026 disclosing 683,602 shares of Alphabet Inc.. This represents a change in shares of -5.08% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-29 2026-03-31 13F ALPHABET CAP STK CL C 02079K107 648,906 -34,696 -5.08 186,145 -13.22 10.0466
2026-01-26 2025-12-31 13F ALPHABET CAP STK CL C 02079K107 683,602 -31,317 -4.38 214,514 23.20 11.5314
2025-10-22 2025-09-30 13F ALPHABET CAP STK CL C 02079K107 714,919 -9,432 -1.30 174,119 35.51 9.4617
2025-07-25 2025-06-30 13F ALPHABET CAP STK CL C 02079K107 724,351 -5,798 -0.79 128,493 12.64 7.5476
2025-05-07 2025-03-31 13F ALPHABET CAP STK CL C 02079K107 730,149 -68,320 -8.56 114,071 -24.98 7.4473
2025-01-29 2024-12-31 13F ALPHABET CAP STK CL C 02079K107 798,469 -2,579 -0.32 152,060 13.54 9.5264
2024-11-06 2024-09-30 13F ALPHABET CAP STK CL C 02079K107 801,048 -7,744 -0.96 133,927 -9.72 8.6201
2024-07-24 2024-06-30 13F ALPHABET CAP STK CL C 02079K107 808,792 19,183 2.43 148,349 23.39 10.2785
2024-05-07 2024-03-31 13F ALPHABET CAP STK CL C 02079K107 789,609 18,430 2.39 120,226 10.62 8.6282
2024-01-26 2023-12-31 13F ALPHABET CAP STK CL C 02079K107 771,179 -281 -0.04 108,682 6.85 8.0391
2023-10-19 2023-09-30 13F ALPHABET CAP STK CL C 02079K107 771,460 -4,838 -0.62 101,717 8.32 8.4638
2023-07-20 2023-06-30 13F ALPHABET CAP STK CL C 02079K107 776,298 3,691 0.48 93,909 16.87 7.5185
2023-04-18 2023-03-31 13F ALPHABET CAP STK CL C 02079K107 772,607 30,700 4.14 80,351 22.06 6.9795
2023-01-20 2022-12-31 13F ALPHABET CAP STK CL C 02079K107 741,907 -19,547 -2.57 65,829 -10.09 5.4128
2022-10-21 2022-09-30 13F ALPHABET CAP STK CL C 02079K107 761,454 725,129 1,996.23 73,214 -7.86 8.0629
2022-07-20 2022-06-30 13F ALPHABET CAP STK CL C 02079K107 36,325 481 1.34 79,459 -20.63 8.2431
2022-04-29 2022-03-31 13F ALPHABET CAP STK CL C 02079K107 35,844 635 1.80 100,112 -1.74 8.6495
2022-01-24 2021-12-31 13F ALPHABET CAP STK CL C 02079K107 35,209 1,053 3.08 101,880 11.91 8.8327
2021-11-02 2021-09-30 13F ALPHABET CAP STK CL C 02079K107 34,156 334 0.99 91,036 7.39 9.2803
2021-07-14 2021-06-30 13F ALPHABET CAP STK CL C 02079K107 33,822 298 0.89 84,769 22.24 8.9004
2021-04-22 2021-03-31 13F ALPHABET CAP STK CL C 02079K107 33,524 -1,044 -3.02 69,349 14.52 8.0726
2021-02-08 2020-12-31 13F ALPHABET CAP STK CL C 02079K107 34,568 3,258 10.41 60,558 31.61 7.8226
2020-11-02 2020-09-30 13F ALPHABET CAP STK CL C 02079K107 31,310 483 1.57 46,013 5.59 7.3279
2020-08-05 2020-06-30 13F ALPHABET CAP STK CL C 02079K107 30,827 663 2.20 43,577 24.24 7.4742
2020-05-11 2020-03-31 13F ALPHABET CAP STK CL C 02079K107 30,164 2,426 8.75 35,075 -5.42 6.8637
2020-02-14 2019-12-31 13F ALPHABET CAP STK CL C 02079K107 27,738 543 2.00 37,086 11.87 5.8096
2019-11-12 2019-09-30 13F ALPHABET CAP STK CL C 02079K107 27,195 8,003 41.70 33,150 59.81 6.0231
2019-07-23 2019-06-30 13F ALPHABET CAP STK CL C 02079K107 19,192 2,382 14.17 20,744 5.18 3.9365
2019-05-13 2019-03-31 13F ALPHABET CAP STK CL C 02079K107 16,810 -123 -0.73 19,723 12.48 3.9958
2019-02-13 2018-12-31 13F ALPHABET CAP STK CL C 02079K107 16,933 3,882 29.74 17,535 12.58 3.8197
2018-11-07 2018-09-30 13F ALPHABET CAP STK CL C 02079K107 13,051 236 1.84 15,575 8.94 3.1333
2018-08-03 2018-06-30 13F ALPHABET CAP STK CL C 02079K107 12,815 232 1.84 14,297 10.12 3.1626
2018-05-09 2018-03-31 13F ALPHABET CAP STK CL C 02079K107 12,583 12,583 12,983 3.0347
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.