Alphabet Inc.
MX ˙ BMV ˙ US02079K1079
SecurityMX:GOOG / Alphabet Inc.
InstitutionVerity & Verity, LLC
Latest Disclosed Ownership2,101 shares
Latest Disclosed Value $ 602,693
Verity & Verity, LLC ownership in GOOG / Alphabet Inc.

On April 15, 2026 - Verity & Verity, LLC filed a 13F-HR form disclosing ownership of 2,101 shares of Alphabet Inc. (MX:GOOG) valued at $602,693 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 10, 2026 disclosing 2,101 shares of Alphabet Inc.. This represents a change in shares of 0.00% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-15 2026-03-31 13F ALPHABET CAP STK CL C 02079K107 2,101 0 0.00 603 -8.65 0.0443
2026-02-10 2025-12-31 13F ALPHABET CAP STK CL C 02079K107 2,101 -8 -0.38 659 28.46 0.0512
2025-10-21 2025-09-30 13F ALPHABET CAP STK CL C 02079K107 2,109 -52 -2.41 514 33.94 0.0411
2025-08-12 2025-06-30 13F ALPHABET CAP STK CL C 02079K107 2,161 -1,190 -35.51 383 -26.77 0.0330
2025-04-16 2025-03-31 13F ALPHABET CAP STK CL C 02079K107 3,351 -75 -2.19 524 -19.79 0.0460
2025-01-15 2024-12-31 13F ALPHABET CAP STK CL C 02079K107 3,426 891 35.15 652 54.14 0.0595
2024-11-07 2024-09-30 13F ALPHABET CAP STK CL C 02079K107 2,535 0 0.00 424 -8.84 0.0415
2024-11-07 2024-06-30 13F/A-2 ALPHABET CAP STK CL C 02079K107 2,535 0 0.00 465 20.52 0.0507
2024-09-16 2024-06-30 13F/A-1 ALPHABET CAP STK CL C 02079K107 2,535 0 465 0.0531
2024-08-08 2024-06-30 13F ALPHABET CAP STK CL C 02079K107 2,535 0 465 0.0517
2024-11-07 2024-03-31 13F/A-2 ALPHABET CAP STK CL C 02079K107 2,535 -150 -5.59 386 1.85 0.0430
2024-09-16 2024-03-31 13F/A-1 ALPHABET CAP STK CL C 02079K107 2,535 -150 386 0.0451
2024-04-24 2024-03-31 13F ALPHABET COM 02079K107 113,314 110,629 13,810 1.5694
2024-11-07 2023-12-31 13F/A-1 ALPHABET CAP STK CL C 02079K107 2,685 150 5.92 378 13.17 0.0434
2024-02-12 2023-12-31 13F ALPHABET CAP STK CL C 02079K107 2,685 150 378 0.0442
2024-11-07 2023-09-30 13F/A-1 ALPHABET CAP STK CL C 02079K107 2,535 0 0.00 334 9.15 0.0419
2023-10-19 2023-09-30 13F ALPHABET CAP STK CL C 02079K107 2,535 0 353 0.0449
2024-11-07 2023-06-30 13F/A-1 ALPHABET CAP STK CL C 02079K107 2,535 -63 -2.42 307 13.33 0.0376
2023-07-10 2023-06-30 13F ALPHABET CAP STK CL C 02079K107 2,535 -63 307 0.0384
2024-11-07 2023-03-31 13F/A-2 ALPHABET CAP STK CL C 02079K107 2,598 -217 -7.71 270 8.43 0.0345
2024-05-02 2023-03-31 13F/A-1 ALPHABET CAP STK CL C 02079K107 2,598 -217 270 0.0352
2023-04-03 2023-03-31 13F ALPHABET CAP STK CL C 02079K107 2,598 -217 270 0.0352
2023-01-11 2022-12-31 13F ALPHABET CAP STK CL C 02079K107 2,815 30 1.08 250 -7.09 0.0326
2022-10-24 2022-09-30 13F ALPHABET CAP STK CL C 02079K107 2,785 2,650 1,962.96 268 -9.15 0.0431
2022-08-18 2022-06-30 13F ALPHABET CAP STK CL C 02079K107 135 7 5.47 295 -17.60 0.0452
2022-05-03 2022-03-31 13F ALPHABET CAP STK CL C 02079K107 128 -1 -0.78 358 -4.02 0.0496
2022-02-01 2021-12-31 13F ALPHABET CAP STK CL C 02079K107 129 0 0.00 373 -1.58 0.0533
2021-11-04 2021-09-30 13F ALPHABET CAP STK CL C 02079K107 129 0 0.00 379 17.34 0.0567
2021-09-20 2021-06-30 13F ALPHABET CAP STK CL C 02079K107 129 0 0.00 323 -0.31 0.0510
2021-06-21 2021-03-31 13F ALPHABET CAP STK CL C 02079K107 129 0 0.00 324 42.11 0.0524
2021-01-12 2020-12-31 13F ALPHABET CAP STK CL C 02079K107 129 129 228 0.0431
2020-04-09 2020-03-31 13F ALPHABET CAP STK CL C 02079K107 0 -370 -100.00 0 -100.00
2020-01-08 2019-12-31 13F ALPHABET CAP STK CL C 02079K107 370 0 0.00 495 11.24 0.0961
2019-10-11 2019-09-30 13F ALPHABET CAP STK CL C 02079K107 370 0 0.00 445 11.25 0.0942
2019-07-17 2019-06-30 13F ALPHABET CAP STK CL C 02079K107 370 -60 -13.95 400 -20.79 0.0869
2019-04-29 2019-03-31 13F ALPHABET CAP STK CL C 02079K107 430 7 1.65 505 15.30 0.1159
2019-01-16 2018-12-31 13F ALPHABET CAP STK CL C 02079K107 423 -19 -4.30 438 -17.05 0.1172
2018-10-16 2018-09-30 13F ALPHABET CAP STK CL C 02079K107 442 29 7.02 528 14.53 0.1273
2018-07-20 2018-06-30 13F/A-1 ALPHABET CAP STK CL C 02079K107 413 0 0.00 461 8.22 0.1197
2018-07-20 2018-06-30 13F ALPHABET CAP STK CL C 02079K107 413 0 426
2018-04-25 2018-03-31 13F ALPHABET CAP STK CL C 02079K107 413 101 32.37 426 30.67 0.1146
2018-02-14 2017-12-31 13F/A-1 ALPHABET CAP STK CL C 02079K107 312 -96 -23.53 326 -16.62 0.0877
2018-02-09 2017-12-31 13F ALPHABET CAP STK CL C 02079K107 408 0 391 0.1140
2017-10-31 2017-09-30 13F ALPHABET CAP STK CL C 02079K107 408 162 65.85 391 74.55 0.1140
2017-08-11 2017-06-30 13F/A-1 ALPHABET CAP STK CL C 02079K107 246 246 224 0.0687
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.