GoPro, Inc.
MX ˙ BMV ˙ US38268T1034
SecurityMX:GPRO / GoPro, Inc.
InstitutionLPL Financial LLC
Latest Disclosed Ownership16,913 shares
Latest Disclosed Value $ 13,023
LPL Financial LLC reports 9.16% decrease in ownership of GPRO / GoPro, Inc.

On May 6, 2026 - LPL Financial LLC filed a 13F-HR form disclosing ownership of 16,913 shares of GoPro, Inc. (MX:GPRO) valued at $13,023 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 11, 2026 disclosing 18,618 shares of GoPro, Inc.. This represents a change in shares of -9.16% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-06 2026-03-31 13F GOPRO CL A 38268T103 16,913 -1,705 -9.16 13 -50.00 0.0000
2026-02-11 2025-12-31 13F GOPRO CL A 38268T103 18,618 -12,247 -39.68 26 -60.00 0.0000
2025-11-12 2025-09-30 13F GOPRO CL A 38268T103 30,865 12,522 68.27 65 400.00 0.0000
2025-08-12 2025-06-30 13F GOPRO CL A 38268T103 18,343 -45 -0.24 14 8.33 0.0000
2025-05-07 2025-03-31 13F GOPRO CL A 38268T103 18,388 50 0.27 12 -36.84 0.0000
2025-02-11 2024-12-31 13F GOPRO CL A 38268T103 18,338 -147 -0.80 20 -24.00 0.0000
2024-11-08 2024-09-30 13F GOPRO CL A 38268T103 18,485 -1,463 -7.33 25 -10.71 0.0000
2024-08-07 2024-06-30 13F GOPRO CL A 38268T103 19,948 1,516 8.22 28 -31.71 0.0000
2024-05-10 2024-03-31 13F GOPRO CL A 38268T103 18,432 -4,071 -18.09 41 -47.44 0.0000
2024-02-14 2023-12-31 13F GOPRO CL A 38268T103 22,503 3,366 17.59 78 30.00 0.0000
2023-11-13 2023-09-30 13F GOPRO CL A 38268T103 19,137 524 2.82 60 -22.08 0.0000
2023-07-31 2023-06-30 13F GOPRO CL A 38268T103 18,613 818 4.60 77 -13.48 0.0001
2023-05-10 2023-03-31 13F GOPRO CL A 38268T103 17,795 -4,568 -20.43 90 -19.82 0.0001
2023-02-07 2022-12-31 13F GOPRO CL A 38268T103 22,363 -2,760 -10.99 111 -10.48 0.0001
2022-11-14 2022-09-30 13F GOPRO CL A 38268T103 25,123 -1,348 -5.09 124 -15.07 0.0001
2022-08-12 2022-06-30 13F GOPRO CL A 38268T103 26,471 -13,145 -33.18 146 -56.80 0.0001
2022-05-16 2022-03-31 13F GOPRO CL A 38268T103 39,616 9,681 32.34 338 9.39 0.0003
2022-02-14 2021-12-31 13F GOPRO CL A 38268T103 29,935 -2,185 -6.80 309 2.66 0.0003
2021-11-15 2021-09-30 13F GOPRO CL A 38268T103 32,120 -68,082 -67.94 301 -74.21 0.0003
2021-08-13 2021-06-30 13F GOPRO CL A 38268T103 100,202 69,292 224.17 1,167 224.17 0.0012
2021-05-14 2021-03-31 13F GOPRO CL A 38268T103 30,910 -839 -2.64 360 36.88 0.0004
2021-02-12 2020-12-31 13F GOPRO CL A 38268T103 31,749 2,161 7.30 263 96.27 0.0003
2020-11-09 2020-09-30 13F GOPRO CL A 38268T103 29,588 -563 -1.87 134 -6.94 0.0002
2020-08-13 2020-06-30 13F GOPRO CL A 38268T103 30,151 -869 -2.80 144 77.78 0.0003
2020-05-14 2020-03-31 13F GOPRO CL A 38268T103 31,020 -3,805 -10.93 81 -46.36 0.0002
2020-02-14 2019-12-31 13F GOPRO CL A 38268T103 34,825 -2,199 -5.94 151 -21.35 0.0003
2019-11-13 2019-09-30 13F GOPRO CL A 38268T103 37,024 741 2.04 192 -3.03 0.0004
2019-08-09 2019-06-30 13F GOPRO CL A 38268T103 36,283 -7,263 -16.68 198 -30.04 0.0004
2019-05-08 2019-03-31 13F GOPRO CL A 38268T103 43,546 1,953 4.70 283 60.80 0.0006
2019-02-07 2018-12-31 13F GOPRO CL A 38268T103 41,593 1,023 2.52 176 -39.73 0.0005
2018-11-14 2018-09-30 13F GOPRO CL A 38268T103 40,570 -30,462 -42.88 292 -36.11 0.0007
2018-08-14 2018-06-30 13F GOPRO CL A 38268T103 71,032 -3,561 -4.77 457 28.01 0.0012
2018-05-15 2018-03-31 13F GOPRO CL A 38268T103 74,593 9,243 14.14 357 -27.88 0.0010
2018-02-14 2017-12-31 13F GOPRO CL A 38268T103 65,350 8,324 14.60 495 -21.18 0.0015
2017-11-14 2017-09-30 13F GOPRO CL A 38268T103 57,026 -4,457 -7.25 628 25.60 0.0022
2017-08-14 2017-06-30 13F GOPRO CL A 38268T103 61,483 4,390 7.69 500 1.63 0.0019
2017-05-15 2017-03-31 13F GOPRO CL A 38268T103 57,093 -1,162 -1.99 492 -3.72 0.0034
2017-02-13 2016-12-31 13F GOPRO CL A 38268T103 58,255 -10,447 -15.21 511 -55.95 0.0039
2016-11-16 2016-09-30 13F GOPRO CL A 38268T103 68,702 3,831 5.91 1,160 68.85 0.0110
2016-08-15 2016-06-30 13F GOPRO CL A 38268T103 64,871 -60,053 -48.07 687 -52.78 0.0058
2016-05-16 2016-03-31 13F GOPRO CL A 38268T103 124,924 -566 -0.45 1,455 -37.28 0.0040
2016-02-12 2015-12-31 13F GOPRO CL A 38268T103 125,490 62,023 97.72 2,320 20.77 0.0064
2015-11-13 2015-09-30 13F GOPRO CL A 38268T103 63,467 15,089 31.19 1,921 -22.04 0.0106
2015-08-14 2015-06-30 13F GOPRO CL A 38268T103 48,378 18,578 62.34 2,464 102.13 0.0125
2015-05-14 2015-03-31 13F GOPRO CL A 38268T103 29,800 -34 -0.11 1,219 -35.37 0.0062
2015-02-13 2014-12-31 13F GOPRO CL A 38268T103 29,834 19,861 199.15 1,886 105.90 0.0103
2014-11-10 2014-09-30 13F GOPRO CL A 38268T103 9,973 9,973 916 0.0055
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.