The Procter & Gamble Company
MX ˙ BMV ˙ US7427181091
SecurityMX:PG / The Procter & Gamble Company
InstitutionElgethun Capital Management
Latest Disclosed Ownership2,767 shares
Latest Disclosed Value $ 399,666
Elgethun Capital Management reports 0.25% increase in ownership of PG / The Procter & Gamble Company

On May 14, 2026 - Elgethun Capital Management filed a 13F-HR form disclosing ownership of 2,767 shares of The Procter & Gamble Company (MX:PG) valued at $399,666 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 10, 2026 disclosing 2,760 shares of The Procter & Gamble Company. This represents a change in shares of 0.25% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-14 2026-03-31 13F PROCTER & GAMBLE COM 742718109 2,767 7 0.25 400 1.01 0.0661
2026-02-10 2025-12-31 13F PROCTER AND GAMBLE COM 742718109 2,760 -108 -3.77 396 -9.40 0.0683
2025-11-13 2025-09-30 13F PROCTER AND GAMBLE COM 742718109 2,868 -987 -25.60 436 -28.99 0.0793
2025-08-13 2025-06-30 13F PROCTER AND GAMBLE COM 742718109 3,855 13 0.34 614 -6.12 0.1236
2025-05-09 2025-03-31 13F PROCTER AND GAMBLE COM 742718109 3,842 -33 -0.85 655 0.77 0.1463
2025-02-13 2024-12-31 13F PROCTER AND GAMBLE COM 742718109 3,875 246 6.78 650 3.34 0.1577
2024-11-14 2024-09-30 13F PROCTER AND GAMBLE COM 742718109 3,629 -51 -1.39 629 3.63 0.1476
2024-08-14 2024-06-30 13F PROCTER AND GAMBLE COM 742718109 3,680 -10 -0.27 607 2.36 0.1530
2024-05-14 2024-03-31 13F PROCTER AND GAMBLE COM 742718109 3,690 15 0.41 592 10.04 0.1494
2024-02-14 2023-12-31 13F PROCTER AND GAMBLE COM 742718109 3,675 15 0.41 539 1.32 0.1526
2023-11-13 2023-09-30 13F PROCTER AND GAMBLE COM 742718109 3,660 41 1.13 531 -3.10 0.1602
2023-08-11 2023-06-30 13F PROCTER AND GAMBLE COM 742718109 3,619 86 2.43 549 4.58 0.1655
2023-05-12 2023-03-31 13F PROCTER AND GAMBLE COM 742718109 3,533 216 6.51 524 5.43 0.1659
2023-02-10 2022-12-31 13F PROCTER AND GAMBLE COM 742718109 3,317 16 0.48 498 19.18 0.1800
2022-11-14 2022-09-30 13F PROCTER AND GAMBLE COM 742718109 3,301 -61 -1.81 417 -13.31 0.1667
2022-08-12 2022-06-30 13F PROCTER AND GAMBLE COM 742718109 3,362 14 0.42 481 -6.05 0.1865
2022-05-11 2022-03-31 13F PROCTER AND GAMBLE COM 742718109 3,348 14 0.42 512 -4.83 0.1735
2022-02-11 2021-12-31 13F PROCTER AND GAMBLE COM 742718109 3,334 14 0.42 538 15.70 0.1880
2021-11-12 2021-09-30 13F PROCTER AND GAMBLE COM 742718109 3,320 42 1.28 465 5.20 0.1605
2021-08-13 2021-06-30 13F PROCTER AND GAMBLE COM 742718109 3,278 401 13.94 442 13.33 0.1521
2021-05-14 2021-03-31 13F PROCTER AND GAMBLE COM 742718109 2,877 -397 -12.13 390 -14.47 0.1518
2021-02-11 2020-12-31 13F PROCTER AND GAMBLE COM 742718109 3,274 37 1.14 456 0.88 0.1947
2020-11-13 2020-09-30 13F PROCTER AND GAMBLE COM 742718109 3,237 0 0.00 452 31.01 0.2475
2020-08-13 2020-06-30 13F PROCTER AND GAMBLE COM 742718109 3,237 -129 -3.83 345 -6.76 0.2006
2020-05-08 2020-03-31 13F PROCTER & GAMBLE COM 742718109 3,366 0 0.00 370 -12.11 0.2056
2020-02-10 2019-12-31 13F PROCTER & GAMBLE COM 742718109 3,366 35 1.05 421 1.69 0.2050
2019-11-08 2019-09-30 13F PROCTER & GAMBLE COM 742718109 3,331 341 11.40 414 26.22 0.2204
2019-08-08 2019-06-30 13F PROCTER AND GAMBLE COM 742718109 2,990 -67 -2.19 328 3.14 0.1790
2019-05-08 2019-03-31 13F PROCTER AND GAMBLE COM 742718109 3,057 -1,994 -39.48 318 -31.32 0.1853
2019-02-11 2018-12-31 13F PROCTER AND GAMBLE COM 742718109 5,051 -994 -16.44 463 -8.13 0.3209
2018-11-13 2018-09-30 13F PROCTER AND GAMBLE COM 742718109 6,045 -196 -3.14 504 3.49 0.3270
2018-08-09 2018-06-30 13F PROCTER AND GAMBLE COM 742718109 6,241 19 0.31 487 -1.22 0.3449
2018-05-11 2018-03-31 13F PROCTER AND GAMBLE COM 742718109 6,222 -437 -6.56 493 -19.44 0.3449
2018-02-09 2017-12-31 13F PROCTER AND GAMBLE COM 742718109 6,659 -221 -3.21 612 -2.24 0.4282
2017-11-13 2017-09-30 13F PROCTER AND GAMBLE COM 742718109 6,880 4 0.06 626 4.51 0.4598
2017-08-10 2017-06-30 13F PROCTER AND GAMBLE COM 742718109 6,876 -258 -3.62 599 -6.55 0.4663
2017-05-11 2017-03-31 13F PROCTER AND GAMBLE COM 742718109 7,134 79 1.12 641 7.91 0.5139
2017-02-09 2016-12-31 13F/A-1 PROCTER AND GAMBLE COM 742718109 7,055 7,055 594 0.4642
2017-02-09 2016-12-31 13F PROCTER AND GAMBLE COM 742718109 7,055 594 0.4642
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.