The Procter & Gamble Company
MX ˙ BMV ˙ US7427181091
SecurityMX:PG / The Procter & Gamble Company
InstitutionGM Advisory Group, Inc.
Latest Disclosed Ownership15,392 shares
Latest Disclosed Value $ 2,223,216
GM Advisory Group, Inc. reports 38.03% decrease in ownership of PG / The Procter & Gamble Company

On April 28, 2026 - GM Advisory Group, Inc. filed a 13F-HR form disclosing ownership of 15,392 shares of The Procter & Gamble Company (MX:PG) valued at $2,223,216 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 13, 2026 disclosing 24,837 shares of The Procter & Gamble Company. This represents a change in shares of -38.03% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-28 2026-03-31 13F Procter & Gamble Com 742718109 15,392 -9,445 -38.03 2,223 -37.54 0.0822
2026-02-13 2025-12-31 13F Procter & Gamble COM 742718109 24,837 11,473 85.85 3,559 73.36
2025-11-19 2025-09-30 13F PROCTER AND GAMBLE COM 742718109 13,364 -2,656 -16.58 2,053 -19.55 0.0873
2025-08-13 2025-06-30 13F PROCTER AND GAMBLE COM 742718109 16,020 687 4.48 2,552 -2.30 0.1262
2025-05-14 2025-03-31 13F PROCTER AND GAMBLE COM 742718109 15,333 95 0.62 2,613 2.27 0.1411
2025-02-11 2024-12-31 13F PROCTER AND GAMBLE COM 742718109 15,238 1,279 9.16 2,555 5.67 0.1414
2024-11-12 2024-09-30 13F PROCTER AND GAMBLE COM 742718109 13,959 301 2.20 2,418 7.33 0.1449
2024-08-12 2024-06-30 13F PROCTER AND GAMBLE COM 742718109 13,658 -1 -0.01 2,252 1.62 0.1453
2024-05-09 2024-03-31 13F PROCTER AND GAMBLE COM 742718109 13,659 -8,639 -38.74 2,216 -32.17 0.1554
2024-02-12 2023-12-31 13F PROCTER AND GAMBLE COM 742718109 22,298 4,567 25.76 3,268 26.33 0.2468
2023-11-14 2023-09-30 13F PROCTER AND GAMBLE COM 742718109 17,731 266 1.52 2,586 -2.42 0.2113
2023-08-14 2023-06-30 13F PROCTER AND GAMBLE COM 742718109 17,465 2,345 15.51 2,650 17.88 0.2194
2023-05-12 2023-03-31 13F PROCTER AND GAMBLE COM 742718109 15,120 35 0.23 2,248 -1.66 0.2047
2023-02-13 2022-12-31 13F PROCTER AND GAMBLE COM 742718109 15,085 0 0.00 2,286 20.06 0.2439
2022-11-14 2022-09-30 13F PROCTER AND GAMBLE COM 742718109 15,085 0 0.00 1,904 -12.22 0.2396
2022-08-15 2022-06-30 13F PROCTER AND GAMBLE COM 742718109 15,085 0 0.00 2,169 -5.90 0.3383
2022-05-13 2022-03-31 13F PROCTER AND GAMBLE COM 742718109 15,085 -123 -0.81 2,305 -7.36 0.2742
2022-02-10 2021-12-31 13F PROCTER AND GAMBLE COM 742718109 15,208 123 0.82 2,488 17.97 0.2216
2021-11-12 2021-09-30 13F PROCTER AND GAMBLE COM 742718109 15,085 320 2.17 2,109 5.87 0.2127
2021-08-16 2021-06-30 13F PROCTER AND GAMBLE COM 742718109 14,765 0 0.00 1,992 -0.40 0.2043
2021-05-13 2021-03-31 13F PROCTER AND GAMBLE COM 742718109 14,765 -204 -1.36 2,000 -3.98 0.2399
2021-02-12 2020-12-31 13F PROCTER AND GAMBLE COM 742718109 14,969 139 0.94 2,083 1.07 0.2790
2020-11-12 2020-09-30 13F PROCTER AND GAMBLE COM 742718109 14,830 0 0.00 2,061 16.24 0.3153
2020-08-13 2020-06-30 13F PROCTER AND GAMBLE COM 742718109 14,830 -579 -3.76 1,773 4.60 0.3279
2020-05-13 2020-03-31 13F PROCTER & GAMBLE COM 742718109 15,409 10,764 231.73 1,695 192.24 0.4616
2020-02-14 2019-12-31 13F PROCTER & GAMBLE COM 742718109 4,645 -10,100 -68.50 580 -68.38 0.1796
2019-11-14 2019-09-30 13F PROCTER & GAMBLE COM 742718109 14,745 0 0.00 1,834 13.42 0.5703
2019-08-09 2019-06-30 13F PROCTER AND GAMBLE COM 742718109 14,745 0 0.00 1,617 5.41 0.5081
2019-05-14 2019-03-31 13F PROCTER AND GAMBLE COM 742718109 14,745 -61 -0.41 1,534 12.71 0.5042
2019-02-13 2018-12-31 13F PROCTER AND GAMBLE COM 742718109 14,806 -1,767 -10.66 1,361 -1.31 0.5065
2018-11-13 2018-09-30 13F PROCTER AND GAMBLE COM 742718109 16,573 -700 -4.05 1,379 2.30 0.4322
2018-08-14 2018-06-30 13F PROCTER AND GAMBLE COM 742718109 17,273 1,228 7.65 1,348 5.97 0.4003
2018-05-14 2018-03-31 13F PROCTER AND GAMBLE COM 742718109 16,045 108 0.68 1,272 -13.11 0.3839
2018-02-09 2017-12-31 13F PROCTER AND GAMBLE COM 742718109 15,937 31 0.19 1,464 1.17 0.3983
2017-11-13 2017-09-30 13F PROCTER AND GAMBLE COM 742718109 15,906 -174 -1.08 1,447 3.28 0.4405
2017-08-11 2017-06-30 13F PROCTER AND GAMBLE COM 742718109 16,080 9,206 133.92 1,401 126.70 0.4410
2017-05-12 2017-03-31 13F PROCTER AND GAMBLE COM 742718109 6,874 -349 -4.83 618 1.81 0.2112
2017-02-13 2016-12-31 13F PROCTER AND GAMBLE COM 742718109 7,223 -4,109 -36.26 607 -40.31 0.2121
2016-11-10 2016-09-30 13F PROCTER AND GAMBLE COM 742718109 11,332 11,332 1,017 0.3781
2016-05-11 2016-03-31 13F PROCTER & GAMBLE COM 742718109 0 -13,117 -100.00 0 -100.00
2016-02-10 2015-12-31 13F PROCTER & GAMBLE COM 742718109 13,117 13,117 1,042 0.5233
2015-05-11 2015-03-31 13F PROCTER & GAMBLE COM 742718109 0 -7,036 -100.00 0 -100.00
2015-02-10 2014-12-31 13F PROCTER & GAMBLE COM 742718109 7,036 0 0.00 641 8.83 0.3457
2014-11-10 2014-09-30 13F PROCTER & GAMBLE COM 742718109 7,036 -862 -10.91 589 -5.15 0.4414
2014-07-31 2014-06-30 13F PROCTER & GAMBLE COM 742718109 7,898 -704 -8.18 621 -11.41 0.5385
2014-05-08 2014-03-31 13F/A-1 PROCTER & GAMBLE COM 742718109 8,602 -1,050 -10.88 701 -10.81 0.5438
2014-05-02 2014-03-31 13F PROCTER & GAMBLE COM 742718109 8,602 701
2014-02-04 2013-12-31 13F PROCTER & GAMBLE COM 742718109 9,652 9,652 786 0.8334
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.