The Procter & Gamble Company
MX ˙ BMV ˙ US7427181091
SecurityMX:PG / The Procter & Gamble Company
InstitutionLaffer Investments
Latest Disclosed Ownership1,834 shares
Latest Disclosed Value $ 264,903
Laffer Investments reports 45.16% decrease in ownership of PG / The Procter & Gamble Company

On May 13, 2026 - Laffer Investments filed a 13F-HR form disclosing ownership of 1,834 shares of The Procter & Gamble Company (MX:PG) valued at $264,903 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 12, 2026 disclosing 3,344 shares of The Procter & Gamble Company. This represents a change in shares of -45.16% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-13 2026-03-31 13F PROCTER & GAMBLE COM 742718109 1,834 -1,510 -45.16 265 -44.89 0.0391
2026-02-12 2025-12-31 13F PROCTER AND GAMBLE COM 742718109 3,344 52 1.58 479 -5.15 0.0728
2025-11-12 2025-09-30 13F PROCTER AND GAMBLE COM 742718109 3,292 -1,739 -34.57 506 -36.95 0.0801
2025-08-07 2025-06-30 13F PROCTER AND GAMBLE COM 742718109 5,031 1,488 42.00 802 32.84 0.1429
2025-05-14 2025-03-31 13F PROCTER AND GAMBLE COM 742718109 3,543 -1,338 -27.41 604 -26.28 0.1286
2025-02-06 2024-12-31 13F PROCTER AND GAMBLE COM 742718109 4,881 -1,085 -18.19 818 -20.81 0.1609
2024-11-04 2024-09-30 13F PROCTER AND GAMBLE COM 742718109 5,966 302 5.33 1,033 10.60 0.2093
2024-08-14 2024-06-30 13F PROCTER AND GAMBLE COMMON STOCKS 742718109 5,664 357 6.73 934 8.48 0.2013
2024-05-15 2024-03-31 13F PROCTER AND GAMBLE COMMON STOCKS 742718109 5,307 -17,972 -77.20 861 -74.76 0.2223
2024-02-08 2023-12-31 13F PROCTER AND GAMBLE COMMON STOCKS 742718109 23,279 848 3.78 3,411 4.28 0.9069
2023-11-14 2023-09-30 13F PROCTER AND GAMBLE COMMON STOCKS 742718109 22,431 3,232 16.83 3,272 12.29 0.9620
2023-08-14 2023-06-30 13F PROCTER AND GAMBLE COMMON STOCKS 742718109 19,199 3,671 23.64 2,913 26.21 0.7729
2023-05-09 2023-03-31 13F PROCTER AND GAMBLE COMMON STOCKS 742718109 15,528 -2,964 -16.03 2,309 -17.63 0.6255
2023-02-10 2022-12-31 13F PROCTER AND GAMBLE COMMON STOCKS 742718109 18,492 4,129 28.75 2,803 54.55 0.8066
2022-11-10 2022-09-30 13F procter and gamble COMMON STOCKS 742718109 14,363 1,254 9.57 1,813 -3.82 0.6664
2022-08-15 2022-06-30 13F procter and gamble COMMON STOCKS 742718109 13,109 470 3.72 1,885 -2.38 0.6619
2022-05-13 2022-03-31 13F procter and gamble COMMON STOCKS 742718109 12,639 136 1.09 1,931 -5.57 0.5819
2022-02-11 2021-12-31 13F procter and gamble COMMON STOCKS 742718109 12,503 -22 -0.18 2,045 16.79 0.5907
2021-11-16 2021-09-30 13F procter and gamble COMMON STOCKS 742718109 12,525 6,465 106.68 1,751 114.32 0.5066
2021-08-16 2021-06-30 13F procter and gamble COMMON STOCKS 742718109 6,060 -3,557 -36.99 818 -37.25 0.3064
2021-05-17 2021-03-31 13F PROCTER AND GAMBLE CO COM COMMON STOCKS 742718109 9,617 1,287 15.45 1,302 13.51 0.4931
2021-06-11 2020-12-31 13F/A-1 PROCTER AND GAMBLE CO COM COMMON STOCKS 742718109 8,330 -98 -1.16 1,148 -2.05 0.4841
2021-02-19 2020-12-31 13F PROCTER AND GAMBLE CO COM COMMON STOCKS 742718109 5,058 -3,370 704 0.3415
2021-06-11 2020-09-30 13F/A-1 PROCTER AND GAMBLE CO COM COMMON STOCKS 742718109 8,428 1,548 22.50 1,171 42.46 0.5858
2020-11-13 2020-09-30 13F Proctor & Gamble COMMON STOCKS 742718109 9,606 2,726 1,335 0.6515
2021-06-11 2020-06-30 13F/A-1 PROCTER AND GAMBLE CO COM COMMON STOCKS 742718109 6,880 2,207 47.23 823 59.92 0.4727
2020-08-14 2020-06-30 13F Proctor & Gamble COMMON STOCKS 742718109 5,046 373 603 0.3846
2020-04-28 2020-03-31 13F Proctor & Gamble COMMON STOCKS 742718109 4,673 523 12.60 514 -0.77 0.4010
2020-02-20 2019-12-31 13F Proctor & Gamble COMMON STOCKS 742718109 4,150 4,122 14,721.43 518 17,166.67 0.3450
2019-11-14 2019-09-30 13F Proctor & Gamble COMMON STOCKS 742718109 28 28 3 0.0030
2017-05-16 2017-03-31 13F Proctor & Gamble COMMON STOCKS 742718109 0 -11,093 -100.00 0 -100.00
2017-02-15 2016-12-31 13F Proctor & Gamble COMMON STOCKS 742718109 11,093 -51,246 -82.21 933 -83.34 0.2505
2016-11-15 2016-09-30 13F Proctor & Gamble COMMON STOCKS 742718109 62,339 527 0.85 5,595 6.90 1.5552
2016-08-15 2016-06-30 13F Proctor & Gamble COMMON STOCKS 742718109 61,812 53,352 630.64 5,234 651.87 1.4872
2016-05-17 2016-03-31 13F Proctor & Gamble COMMON STOCKS 742718109 8,460 0.00 696 13.91 0.1884
2016-02-16 2015-12-31 13F Proctor & Gamble COMMON STOCKS 742718109 612 -52.75 0.1653
2015-11-06 2015-09-30 13F Proctor & Gamble COMMON STOCKS 742718109 0.00 1,294 0.3424
2015-02-17 2014-12-31 13F Procter & Gamble COMMON STOCKS 742718109 0 -40 -100.00 0 -100.00
2014-11-14 2014-09-30 13F Procter & Gamble COMMON STOCKS 742718109 40 3 -40.00 0.0005
2013-11-14 2013-09-30 13F Procter & Gamble COMMON STOCKS 742718109 5 -99.82 0.0010
2013-08-15 2013-06-30 13F Procter & Gamble COMMON STOCKS 742718109 35,400 35,400 2,725 0.5339
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.