The Procter & Gamble Company
MX ˙ BMV ˙ US7427181091
SecurityMX:PG / The Procter & Gamble Company
InstitutionLarson Financial Group LLC
Latest Disclosed Ownership16,146 shares
Latest Disclosed Value $ 2,332,167
Larson Financial Group LLC reports 3.73% increase in ownership of PG / The Procter & Gamble Company

On May 15, 2026 - Larson Financial Group LLC filed a 13F-HR form disclosing ownership of 16,146 shares of The Procter & Gamble Company (MX:PG) valued at $2,332,167 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 6, 2026 disclosing 15,566 shares of The Procter & Gamble Company. This represents a change in shares of 3.73% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-15 2026-03-31 13F PROCTER & GAMBLE COM 742718109 16,146 580 3.73 2,332 4.57 0.0699
2026-02-06 2025-12-31 13F PROCTER AND GAMBLE COM 742718109 15,566 -1,024 -6.17 2,231 -12.48 0.0742
2025-11-14 2025-09-30 13F PROCTER AND GAMBLE COM 742718109 16,590 1,037 6.67 2,549 2.87 0.0891
2025-08-08 2025-06-30 13F PROCTER AND GAMBLE COM 742718109 15,553 1,457 10.34 2,478 3.12 0.0992
2025-05-02 2025-03-31 13F PROCTER AND GAMBLE COM 742718109 14,096 -1,004 -6.65 2,402 -5.10 0.1138
2025-02-07 2024-12-31 13F PROCTER AND GAMBLE COM 742718109 15,100 84 0.56 2,532 -2.65 0.1308
2024-11-12 2024-09-30 13F PROCTER AND GAMBLE COM 742718109 15,016 1,934 14.78 2,601 20.54 0.1475
2024-08-02 2024-06-30 13F PROCTER AND GAMBLE COM 742718109 13,082 -6,757 -34.06 2,158 -32.97 0.1471
2024-05-03 2024-03-31 13F PROCTER AND GAMBLE COM 742718109 19,839 9,016 83.30 3,219 102.90 0.2487
2024-02-01 2023-12-31 13F PROCTER AND GAMBLE COM 742718109 10,823 -1,500 -12.17 1,586 -11.74 0.1386
2023-11-03 2023-09-30 13F PROCTER AND GAMBLE COM 742718109 12,323 5,958 93.61 1,797 86.22 0.1768
2023-08-03 2023-06-30 13F PROCTER AND GAMBLE COM 742718109 6,365 -1,010 -13.69 966 -11.95 0.0965
2023-05-04 2023-03-31 13F PROCTER AND GAMBLE COM 742718109 7,375 -7,563 -50.63 1,097 -51.57 0.1192
2023-02-03 2022-12-31 13F PROCTER AND GAMBLE COM 742718109 14,938 1,159 8.41 2,264 30.06 0.2710
2022-11-03 2022-09-30 13F PROCTER AND GAMBLE COM 742718109 13,779 7,392 115.74 1,740 89.54 0.2475
2022-08-04 2022-06-30 13F PROCTER AND GAMBLE COM 742718109 6,387 -127 -1.95 918 -7.74 0.1588
2022-05-05 2022-03-31 13F PROCTER AND GAMBLE COM 742718109 6,514 -706 -9.78 995 -15.75 0.1589
2022-02-03 2021-12-31 13F PROCTER AND GAMBLE COM 742718109 7,220 1,961 37.29 1,181 60.68 0.1873
2021-11-04 2021-09-30 13F PROCTER AND GAMBLE COM 742718109 5,259 -1,608 -23.42 735 -20.71 0.1458
2021-08-10 2021-06-30 13F PROCTER AND GAMBLE COM 742718109 6,867 1,343 24.31 927 23.93 0.2153
2021-05-06 2021-03-31 13F/A-1 PROCTER AND GAMBLE COM 742718109 5,524 273 5.20 748 2.33 0.2203
2021-04-08 2021-03-31 13F PROCTER AND GAMBLE COM 742718109 5,251 0 731 0.2487
2021-01-14 2020-12-31 13F PROCTER AND GAMBLE COM 742718109 5,251 238 4.75 731 4.88 0.2487
2020-10-08 2020-09-30 13F PROCTER AND GAMBLE COM 742718109 5,013 -363 -6.75 697 8.40 0.2862
2020-07-10 2020-06-30 13F PROCTER AND GAMBLE COM 742718109 5,376 241 4.69 643 13.81 0.3056
2020-04-09 2020-03-31 13F PROCTER & GAMBLE COM 742718109 5,135 -186 -3.50 565 -15.04 0.3534
2020-01-10 2019-12-31 13F PROCTER & GAMBLE COM 742718109 5,321 2,736 105.84 665 106.52 0.3827
2019-10-11 2019-09-30 13F PROCTER & GAMBLE COM 742718109 2,585 1,785 223.12 322 265.91 0.2104
2019-07-16 2019-06-30 13F PROCTER AND GAMBLE COM 742718109 800 538 205.34 88 225.93 0.0654
2019-04-05 2019-03-31 13F/A-1 PROCTER AND GAMBLE COM 742718109 262 -449 -63.15 27 -58.46 0.0214
2019-04-04 2019-03-31 13F PROCTER AND GAMBLE COM 742718109 711 0 65 0.0601
2019-02-07 2018-12-31 13F PROCTER AND GAMBLE COM 742718109 711 711 65 0.0601
2018-05-15 2018-03-31 13F PROCTER AND GAMBLE COM 742718109 0 -2,964 -100.00 0 -100.00
2018-02-13 2017-12-31 13F PROCTER AND GAMBLE COM 742718109 2,964 2,964 272 0.2282
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.