The Procter & Gamble Company
MX ˙ BMV ˙ US7427181091
SecurityMX:PG / The Procter & Gamble Company
InstitutionModus Advisors, LLC
Latest Disclosed Ownership20,288 shares
Latest Disclosed Value $ 2,930,400
Modus Advisors, LLC reports 13.01% increase in ownership of PG / The Procter & Gamble Company

On May 4, 2026 - Modus Advisors, LLC filed a 13F-HR form disclosing ownership of 20,288 shares of The Procter & Gamble Company (MX:PG) valued at $2,930,400 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 11, 2026 disclosing 17,953 shares of The Procter & Gamble Company. This represents a change in shares of 13.01% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-04 2026-03-31 13F PROCTER & GAMBLE CO COM Stock 742718109 20,288 2,335 13.01 2,930 13.92 0.8067
2026-02-11 2025-12-31 13F PROCTER & GAMBLE CO COM Stock 742718109 17,953 1,106 6.56 2,573 -0.62 0.6786
2025-11-05 2025-09-30 13F PROCTER AND GAMBLE CO COM Stock 742718109 16,847 1,072 6.80 2,589 2.98 0.7041
2025-07-07 2025-06-30 13F PROCTER AND GAMBLE CO COM Stock 742718109 15,775 230 1.48 2,513 -5.13 0.7467
2025-04-01 2025-03-31 13F PROCTER AND GAMBLE CO COM Stock 742718109 15,545 -85 -0.54 2,649 1.11 0.8674
2025-01-03 2024-12-31 13F PROCTER AND GAMBLE CO COM Stock 742718109 15,630 95 0.61 2,620 -2.60 0.8208
2024-10-09 2024-09-30 13F PROCTER AND GAMBLE CO COM Stock 742718109 15,535 232 1.52 2,691 6.62 0.8839
2024-07-02 2024-06-30 13F PROCTER AND GAMBLE CO COM Stock 742718109 15,303 357 2.39 2,524 4.04 0.8927
2024-04-02 2024-03-31 13F PROCTER AND GAMBLE CO COM Stock 742718109 14,946 -464 -3.01 2,425 7.40 0.8978
2024-01-04 2023-12-31 13F PROCTER AND GAMBLE CO COM Stock 742718109 15,410 100 0.65 2,258 1.12 0.9166
2023-10-20 2023-09-30 13F PROCTER AND GAMBLE CO COM Stock 742718109 15,310 214 1.42 2,233 -2.49 0.9740
2023-07-05 2023-06-30 13F PROCTER AND GAMBLE CO COM Stock 742718109 15,096 724 5.04 2,291 7.21 0.9835
2023-04-04 2023-03-31 13F PROCTER AND GAMBLE CO COM Stock 742718109 14,372 100 0.70 2,137 -1.25 0.9840
2023-01-05 2022-12-31 13F PROCTER AND GAMBLE CO COM Stock 742718109 14,272 1,024 7.73 2,163 29.29 1.0477
2022-10-05 2022-09-30 13F PROCTER AND GAMBLE CO COM Stock 742718109 13,248 26 0.20 1,673 -11.99 0.8802
2022-07-05 2022-06-30 13F PROCTER AND GAMBLE CO COM Stock 742718109 13,222 388 3.02 1,901 -3.06 0.9621
2022-04-05 2022-03-31 13F PROCTER AND GAMBLE CO COM Stock 742718109 12,834 257 2.04 1,961 -4.67 0.8599
2022-01-04 2021-12-31 13F PROCTER AND GAMBLE CO COM Stock 742718109 12,577 -162 -1.27 2,057 15.50 0.8754
2021-10-08 2021-09-30 13F PROCTER AND GAMBLE CO COM Stock 742718109 12,739 776 6.49 1,781 10.35 0.7706
2021-07-01 2021-06-30 13F PROCTER AND GAMBLE CO COM Stock 742718109 11,963 528 4.62 1,614 4.20 0.6790
2021-04-05 2021-03-31 13F PROCTER AND GAMBLE CO COM Stock 742718109 11,435 924 8.79 1,549 5.88 0.7176
2021-01-08 2020-12-31 13F PROCTER AND GAMBLE CO COM Stock 742718109 10,511 1,001 10.53 1,463 10.67 0.7567
2020-10-01 2020-09-30 13F PROCTER AND GAMBLE CO COM Stock 742718109 9,510 2,074 27.89 1,322 48.71 0.7595
2020-07-01 2020-06-30 13F PROCTER AND GAMBLE CO COM Stock 742718109 7,436 2,763 59.13 889 72.96 0.5798
2020-04-08 2020-03-31 13F PROCTER & GAMBLE CO COM Stock 742718109 4,673 -2,242 -32.42 514 -40.51 0.4765
2020-01-14 2019-12-31 13F PROCTER & GAMBLE CO COM COM 742718109 6,915 6,915 864 0.6809
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.