Visa Inc.
MX ˙ BMV ˙ US92826C8394
SecurityMX:V / Visa Inc.
InstitutionHartland & Co., LLC
Latest Disclosed Ownership90,383 shares
Latest Disclosed Value $ 27,317,561
Hartland & Co., LLC reports 37.64% increase in ownership of V / Visa Inc.

On May 6, 2026 - Hartland & Co., LLC filed a 13F-HR form disclosing ownership of 90,383 shares of Visa Inc. (MX:V) valued at $27,317,561 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 9, 2026 disclosing 65,665 shares of Visa Inc.. This represents a change in shares of 37.64% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-06 2026-03-31 13F VISA COM CL A 92826C839 90,383 24,718 37.64 27,318 18.62 0.2495
2026-02-09 2025-12-31 13F VISA COM CL A 92826C839 65,665 3,770 6.09 23,029 8.99 0.2903
2025-11-10 2025-09-30 13F VISA COM CL A 92826C839 61,895 1,487 2.46 21,130 -1.48 0.2773
2025-08-08 2025-06-30 13F VISA COM CL A 92826C839 60,408 -1,155 -1.88 21,448 -0.59 0.3013
2025-05-13 2025-03-31 13F VISA COM CL A 92826C839 61,563 -2,877 -4.46 21,575 5.94 0.3347
2025-02-10 2024-12-31 13F VISA COM CL A 92826C839 64,440 338 0.53 20,366 15.55 0.3090
2024-11-13 2024-09-30 13F VISA COM CL A 92826C839 64,102 -298 -0.46 17,625 4.27 0.2734
2024-08-12 2024-06-30 13F VISA COM CL A 92826C839 64,400 23,471 57.35 16,903 47.82 0.2884
2024-05-14 2024-03-31 13F VISA COM CL A 92826C839 40,929 -230 -0.56 11,435 6.72 0.5661
2024-02-12 2023-12-31 13F VISA COM CL A 92826C839 41,159 1,296 3.25 10,716 16.87 0.5687
2023-11-13 2023-09-30 13F/A-1 VISA COM CL A 92826C839 39,863 1,488 3.88 9,169 0.60 0.5632
2023-11-07 2023-09-30 13F VISA COM CL A 92826C839 43,569 5,194 10,021 0.5512
2023-08-07 2023-06-30 13F VISA COM CL A 92826C839 38,375 5,311 16.06 9,113 22.26 0.5523
2023-05-09 2023-03-31 13F VISA COM CL A 92826C839 33,064 3,611 12.26 7,455 21.82 0.5426
2023-02-14 2022-12-31 13F VISA COM CL A 92826C839 29,453 -365 -1.22 6,119 15.52 0.4793
2022-11-15 2022-09-30 13F VISA COM CL A 92826C839 29,818 -4,487 -13.08 5,297 -21.57 0.4880
2022-08-12 2022-06-30 13F VISA COM CL A 92826C839 34,305 282 0.83 6,754 -10.48 0.5264
2022-05-04 2022-03-31 13F VISA COM CL A 92826C839 34,023 3,927 13.05 7,545 15.69 0.5119
2022-02-14 2021-12-31 13F VISA COM CL A 92826C839 30,096 1,234 4.28 6,522 1.45 0.4435
2021-11-12 2021-09-30 13F VISA COM CL A 92826C839 28,862 591 2.09 6,429 -2.74 0.4796
2021-08-12 2021-06-30 13F VISA COM CL A 92826C839 28,271 144 0.51 6,610 11.00 0.5087
2021-05-14 2021-03-31 13F VISA COM CL A 92826C839 28,127 1,293 4.82 5,955 1.47 0.4961
2021-02-11 2020-12-31 13F VISA COM CL A 92826C839 26,834 3,040 12.78 5,869 23.35 0.5337
2020-11-12 2020-09-30 13F VISA COM CL A 92826C839 23,794 2,802 13.35 4,758 17.34 0.5100
2020-08-11 2020-06-30 13F VISA COM CL A 92826C839 20,992 7,966 61.15 4,055 93.19 0.4689
2020-05-14 2020-03-31 13F VISA COM CL A 92826C839 13,026 -1,302 -9.09 2,099 -22.03 0.3056
2020-02-11 2019-12-31 13F VISA COM CL A 92826C839 14,328 1,486 11.57 2,692 21.87 0.3267
2019-11-12 2019-09-30 13F VISA COM CL A 92826C839 12,842 -78 -0.60 2,209 -1.47 0.2956
2019-08-08 2019-06-30 13F VISA COM CL A 92826C839 12,920 1,341 11.58 2,242 23.94 0.2986
2019-05-14 2019-03-31 13F VISA COM CL A 92826C839 11,579 -157 -1.34 1,809 16.86 0.2495
2019-02-08 2018-12-31 13F VISA COM CL A 92826C839 11,736 166 1.43 1,548 -10.88 0.2411
2018-11-13 2018-09-30 13F VISA COM CL A 92826C839 11,570 202 1.78 1,737 15.34 0.2382
2018-08-07 2018-06-30 13F VISA COM CL A 92826C839 11,368 924 8.85 1,506 20.58 0.2148
2018-05-14 2018-03-31 13F VISA COM CL A 92826C839 10,444 -132 -1.25 1,249 3.57 0.1810
2018-02-09 2017-12-31 13F VISA COM CL A 92826C839 10,576 107 1.02 1,206 9.44 0.1635
2017-11-09 2017-09-30 13F VISA COM CL A 92826C839 10,469 -82 -0.78 1,102 11.43 0.1435
2017-08-03 2017-06-30 13F VISA COM CL A 92826C839 10,551 1,495 16.51 989 22.86 0.1445
2017-05-11 2017-03-31 13F VISA COM CL A 92826C839 9,056 854 10.41 805 25.78 0.1170
2017-02-10 2016-12-31 13F VISA COM CL A 92826C839 8,202 8,202 640 0.1036
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.