Apple Inc.
US ˙ NasdaqGS ˙ US0378331005

SecurityAAPL / Apple Inc.
InstitutionKeel Point, LLC
Latest Disclosed Ownership120,688 shares
Latest Disclosed Value $ 30,629,324
Keel Point, LLC reports 15.14% decrease in ownership of AAPL / Apple Inc.

On May 29, 2026 - Keel Point, LLC filed a 13F-HR form disclosing ownership of 120,688 shares of Apple Inc. (US:AAPL) valued at $30,629,408 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 12, 2026 disclosing 142,218 shares of Apple Inc.. This represents a change in shares of -15.14% during the quarter. The current value of the position is $37,561,726 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-29 2026-03-31 13F APPLE COM 037833100 120,688 -21,530 -15.14 30,629 -20.78 1.9820
2026-02-12 2025-12-31 13F APPLE COM 037833100 142,218 10,184 7.71 38,663 15.00 2.3293
2025-12-16 2025-09-30 13F APPLE COM 037833100 132,034 1,940 1.49 33,620 25.96 2.0677
2025-08-15 2025-06-30 13F APPLE COM 037833100 130,094 10,516 8.79 26,691 0.49 1.7648
2025-05-15 2025-03-31 13F APPLE COM 037833100 119,578 9,332 8.46 26,562 -3.79 2.0619
2025-02-14 2024-12-31 13F APPLE COM 037833100 110,246 4,078 3.84 27,608 11.60 2.2094
2024-11-14 2024-09-30 13F APPLE COM 037833100 106,168 4,916 4.86 24,737 10.41 2.0608
2024-08-14 2024-06-30 13F APPLE COM 037833100 101,252 25,880 34.34 22,404 73.35 2.0228
2024-04-16 2024-03-31 13F APPLE COM 037833100 75,372 9,360 14.18 12,925 1.69 1.3368
2024-01-30 2023-12-31 13F APPLE COM 037833100 66,012 3,778 6.07 12,709 19.28 1.5178
2023-10-26 2023-09-30 13F APPLE COM 037833100 62,234 -944 -1.49 10,655 -13.05 1.4604
2023-07-12 2023-06-30 13F APPLE COM 037833100 63,178 248 0.39 12,255 18.09 1.6363
2023-04-03 2023-03-31 13F APPLE COM 037833100 62,930 6,847 12.21 10,377 42.42 1.4992
2023-01-17 2022-12-31 13F APPLE COM 037833100 56,083 4,822 9.41 7,287 2.85 1.1438
2022-10-05 2022-09-30 13F APPLE COM 037833100 51,261 -475 -0.92 7,084 -19.10 1.2152
2022-08-11 2022-06-30 13F APPLE COM 037833100 51,736 637 1.25 8,756 -1.86 1.3647
2022-04-27 2022-03-31 13F APPLE COM 037833100 51,099 -8,174 -13.79 8,922 -15.23 1.3378
2022-01-31 2021-12-31 13F APPLE COM 037833100 59,273 3,627 6.52 10,525 33.67 1.1822
2021-11-04 2021-09-30 13F APPLE COM 037833100 55,646 -419 -0.75 7,874 2.54 1.0182
2021-08-06 2021-06-30 13F/A-1 APPLE COM 037833100 56,065 -10,566 -15.86 7,679 -5.65 0.8555
2021-08-06 2021-06-30 13F APPLE INC COM COM 037833100 1,785 -64,846 37,847 8.7845
2021-05-17 2021-03-31 13F APPLE COM 037833100 66,631 -15,495 -18.87 8,139 -25.31 0.7934
2021-02-10 2020-12-31 13F APPLE COM 037833100 82,126 -2,179 -2.58 10,897 11.62 0.9704
2020-11-18 2020-09-30 13F APPLE COM 037833100 84,305 61,471 269.21 9,763 17.20 0.8863
2020-08-14 2020-06-30 13F APPLE COM 037833100 22,834 -1,530 -6.28 8,330 34.46 0.8619
2020-05-01 2020-03-31 13F APPLE COM 037833100 24,364 -1,276 -4.98 6,195 -17.72 0.8010
2020-02-07 2019-12-31 13F APPLE COM 037833100 25,640 -2,196 -7.89 7,529 20.77 0.8185
2019-11-12 2019-09-30 13F APPLE COM 037833100 27,836 108 0.39 6,234 13.59 0.7617
2019-08-08 2019-06-30 13F APPLE COM 037833100 27,728 -3,205 -10.36 5,488 -6.60 0.6276
2019-05-14 2019-03-31 13F APPLE COM 037833100 30,933 515 1.69 5,876 22.47 0.6787
2019-02-08 2018-12-31 13F Apple COM 037833100 30,418 -933 -2.98 4,798 -32.20 0.6495
2018-11-07 2018-09-30 13F Apple COM 037833100 31,351 -6,219 -16.55 7,077 1.75 0.8792
2018-08-13 2018-06-30 13F Apple COM 037833100 37,570 300 0.80 6,955 11.23 0.9253
2018-05-07 2018-03-31 13F Apple COM 037833100 37,270 -495 -1.31 6,253 -2.16 0.8552
2018-02-08 2017-12-31 13F Apple COM 037833100 37,765 -1,854 -4.68 6,391 4.67 0.8837
2017-11-09 2017-09-30 13F Apple COM 037833100 39,619 -653 -1.62 6,106 5.28 0.9300
2017-08-15 2017-06-30 13F Apple COM 037833100 40,272 122 0.30 5,800 0.55 1.1646
2017-05-15 2017-03-31 13F Apple COM 037833100 40,150 -781 -1.91 5,768 21.66 1.1649
2017-02-15 2016-12-31 13F Apple COM 037833100 40,931 1,946 4.99 4,741 7.58 1.0647
2016-11-15 2016-09-30 13F Apple COM 037833100 38,985 1,267 3.36 4,407 22.21 1.6737
2016-07-12 2016-06-30 13F Apple COM 037833100 37,718 1,346 3.70 3,606 -9.03 1.5530
2016-05-13 2016-03-31 13F/A-1 Apple COM 037833100 36,372 -268 -0.73 3,964 2.77 1.9972
2016-05-13 2016-03-31 13F Apple COM 037833100 36,372 3,964
2016-02-04 2015-12-31 13F Apple COM 037833100 36,640 -1,663 -4.34 3,857 -8.71 2.0847
2015-11-04 2015-09-30 13F Apple COM 037833100 38,303 -185 -0.48 4,225 -13.30 2.3619
2015-07-31 2015-06-30 13F Apple COM 037833100 38,488 -393 -1.01 4,873 0.72 2.3227
2015-05-14 2015-03-31 13F Apple COM 037833100 38,881 38,881 4,838 2.4260
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.