Booking Holdings Inc.
US ˙ NasdaqGS ˙ US09857L1089

SecurityBKNG / Booking Holdings Inc.
InstitutionBloombergSen Inc.
Latest Disclosed Ownership15,427 shares
Latest Disclosed Value $ 64,952,684
BloombergSen Inc. reports 3.33% decrease in ownership of BKNG / Booking Holdings Inc.

On May 8, 2026 - BloombergSen Inc. filed a 13F-HR form disclosing ownership of 15,427 shares of Booking Holdings Inc. (US:BKNG) valued at $64,952,607 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 6, 2026 disclosing 15,958 shares of Booking Holdings Inc.. This represents a change in shares of -3.33% during the quarter. The current value of the position is $2,583,868 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-08 2026-03-31 13F BOOKING HOLDINGS COM 09857L108 15,427 -531 -3.33 64,953 -24.00 4.7570
2026-02-06 2025-12-31 13F BOOKING HOLDINGS COM 09857L108 15,958 -1,234 -7.18 85,460 -7.93 6.2356
2025-10-29 2025-09-30 13F BOOKING HOLDINGS COM 09857L108 17,192 -179 -1.03 92,824 -7.70 5.7527
2025-07-18 2025-06-30 13F BOOKING HOLDINGS COM 09857L108 17,371 -212 -1.21 100,565 24.15 6.1682
2025-05-06 2025-03-31 13F BOOKING HOLDINGS COM 09857L108 17,583 -309 -1.73 81,003 -8.88 5.0223
2025-02-12 2024-12-31 13F BOOKING HOLDINGS COM 09857L108 17,892 0 0.00 88,895 17.95 5.4140
2024-10-31 2024-09-30 13F BOOKING HOLDINGS COM 09857L108 17,892 0 0.00 75,363 6.33 4.3349
2024-07-29 2024-06-30 13F BOOKING HOLDINGS COM 09857L108 17,892 -634 -3.42 70,879 5.46 4.4584
2024-05-14 2024-03-31 13F BOOKING HOLDINGS COM 09857L108 18,526 -367 -1.94 67,210 0.29 3.8969
2024-02-13 2023-12-31 13F BOOKING HOLDINGS COM 09857L108 18,893 -357 -1.85 67,018 12.83 4.2134
2023-11-13 2023-09-30 13F BOOKING HOLDINGS COM 09857L108 19,250 -234 -1.20 59,394 12.89 4.0500
2023-08-14 2023-06-30 13F BOOKING HOLDINGS COM 09857L108 19,484 -791 -3.90 52,613 -2.16 3.6129
2023-05-15 2023-03-31 13F BOOKING HOLDINGS COM 09857L108 20,275 222 1.11 53,778 33.07 3.6876
2023-02-14 2022-12-31 13F BOOKING HOLDINGS COM 09857L108 20,053 -503 -2.45 40,412 19.64 2.6707
2022-11-10 2022-09-30 13F BOOKING HOLDINGS COM 09857L108 20,556 -1,584 -7.15 33,778 -12.77 2.3247
2022-08-11 2022-06-30 13F BOOKING HOLDINGS COM 09857L108 22,140 -553 -2.44 38,723 -27.38 2.3897
2022-05-16 2022-03-31 13F BOOKING HOLDINGS COM 09857L108 22,693 -103 -0.45 53,320 -2.51 2.8521
2022-02-11 2021-12-31 13F BOOKING HOLDINGS COM 09857L108 22,796 -63 -0.28 54,693 0.79 2.5891
2021-11-16 2021-09-30 13F/A-1 BOOKING HOLDINGS COM 09857L108 22,859 308 1.37 54,264 9.97 2.7815
2021-11-12 2021-09-30 13F BOOKING HOLDINGS COM 09857L108 22,859 308 54,264 2.7815
2021-08-11 2021-06-30 13F BOOKING HOLDINGS COM 09857L108 22,551 0 0.00 49,344 -6.08 2.5944
2021-05-14 2021-03-31 13F BOOKING HOLDINGS COM 09857L108 22,551 -215 -0.94 52,540 3.62 2.8684
2021-02-11 2020-12-31 13F BOOKING HOLDINGS COM 09857L108 22,766 49 0.22 50,706 30.48 3.1069
2020-11-12 2020-09-30 13F BOOKING HOLDINGS COM 09857L108 22,717 -2,743 -10.77 38,862 -4.14 2.8167
2020-08-12 2020-06-30 13F BOOKING HOLDINGS COM 09857L108 25,460 18,460 263.71 40,541 330.51 2.8082
2020-05-12 2020-03-31 13F BOOKING HLDGS COM 09857L108 7,000 7,000 9,417 0.8109
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.