DraftKings Inc.
US ˙ NasdaqGS ˙ US26142V1052

SecurityDKNG / DraftKings Inc.
InstitutionCreative Planning
Latest Disclosed Ownership336,148 shares
Latest Disclosed Value $ 7,267,533
Creative Planning ownership in DKNG / DraftKings Inc.

On May 12, 2026 - Creative Planning filed a 13F-HR form disclosing ownership of 336,148 shares of DraftKings Inc. (US:DKNG) valued at $7,267,520 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 17, 2026 disclosing 182,902 shares of DraftKings Inc.. This represents a change in shares of 83.79% during the quarter. The current value of the position is $8,440,676 USD.

Creative Planning has a history of taking positions in derivatives of the underlying security (DKNG) in the form of stock options. The firm currently holds call options representing 0 of underlying shares valued at $0 USD and put options representing 0 of underlying shares valued at $0 USD .

Note: prior versions of this page mistakenly stated that the share values represented the number of options, not the number of underlying shares. For more information on the data backing these reports, please see the SEC document Frequently Asked Questions About Form 13F.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Institutional Put/Call Ratios
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In addition to reporting standard equity and debt issues, institutions with more than 100MM assets under management must also disclose their put and call option holdings. Since put options generally indicate negative sentiment, and call options indicate positive sentiment, we can get a sense of the overall institutional sentiment by plotting the ratio of puts to calls. The chart to the right plots the historical put/call ratio for this instrument.

Using Put/Call Ratio as an indicator of investor sentiment overcomes one of the key deficiencies of using total institutional ownership, which is that a significant amount of assets under management are invested passively to track indices. Passively-managed funds do not typically buy options, so the put/call ratio indicator more closely tracks the sentiment of actively-managed funds.

DKNG / DraftKings Inc. Historical Put/Call Ratio
Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-12 2026-03-31 13F DRAFTKINGS INC COM CL A 26142V105 336,148 153,246 83.79 7,268 15.31 0.0048
2026-02-17 2025-12-31 13F DRAFTKINGS INC COM CL A 26142V105 182,902 44,856 32.49 6,303 22.08 0.0045
2025-11-14 2025-09-30 13F DRAFTKINGS INC COM CL A 26142V105 138,046 72,863 111.78 5,163 84.69 0.0039
2025-08-08 2025-06-30 13F DRAFTKINGS INC COM CL A 26142V105 65,183 -8,330 -11.33 2,796 14.50 0.0024
2025-05-15 2025-03-31 13F DRAFTKINGS INC COM CL A 26142V105 73,513 12,078 19.66 2,441 6.83 0.0023
2025-02-14 2024-12-31 13F DRAFTKINGS INC COM CL A 26142V105 61,435 -2,851 -4.43 2,285 -9.29 0.0022
2024-10-11 2024-09-30 13F DRAFTKINGS INC COM CL A 26142V105 64,286 11,511 21.81 2,520 25.07 0.0025
2024-08-15 2024-06-30 13F DRAFTKINGS INC COM CL A 26142V105 52,775 -16,374 -23.68 2,014 -35.86 0.0022
2024-05-13 2024-03-31 13F DRAFTKINGS INC COM CL A 26142V105 69,149 311 0.45 3,140 29.43 0.0035
2024-02-14 2023-12-31 13F DRAFTKINGS INC COM CL A 26142V105 68,838 -16,043 -18.90 2,427 -2.88 0.0045
2023-11-16 2023-09-30 13F DRAFTKINGS INC COM CL A 26142V105 84,881 2,891 3.53 2,499 14.69 0.0033
2023-07-21 2023-06-30 13F DRAFTKINGS INC COM CL A 26142V105 81,990 3,773 4.82 2,178 43.86 0.0029
2023-05-15 2023-03-31 13F DRAFTKINGS INC COM CL A 26142V105 78,217 1,353 1.76 1,514 73.03 0.0022
2023-02-10 2022-12-31 13F DRAFTKINGS INC COM CL A 26142V105 76,864 -13,873 -15.29 875 -36.32 0.0013
2022-11-03 2022-09-30 13F DRAFTKINGS INC COM CL A 26142V105 90,737 899 1.00 1,374 31.11 0.0024
2022-08-15 2022-06-30 13F DRAFTKINGS INC COM CL A 26142V105 89,838 18,518 25.96 1,048 -24.50 0.0017
2022-05-16 2022-03-31 13F DRAFTKINGS COM CL A 26142R104 71,320 -185,659 -72.25 1,388 -80.34 0.0021
2022-02-11 2021-12-31 13F DRAFTKINGS COM CL A 26142R104 256,979 204,403 388.78 7,059 178.79 0.0113
2021-11-10 2021-09-30 13F DRAFTKINGS COM CL A 26142R104 52,576 -8,231 -13.54 2,532 -20.18 0.0045
2021-08-04 2021-06-30 13F DRAFTKINGS COM CL A 26142R104 60,807 -24,172 -28.44 3,172 -39.14 0.0056
2021-04-30 2021-03-31 13F CreativePlanning COM CL A 26142R104 84,979 24,398 40.27 5,212 84.76 0.0105
2021-01-29 2020-12-31 13F DRAFTKINGS COM CL A 26142R104 60,581 25,781 74.08 2,821 37.74 0.0062
2020-11-05 2020-09-30 13F DRAFTKINGS COM CL A 26142R104 34,800 23,437 206.26 2,048 441.80 0.0053
2020-07-23 2020-06-30 13F DRAFTKINGS COM CL A 26142R104 11,363 11,363 378 0.0011
Disclosed Call Options
File
Date
Effective
Date
Form Security Class ID Opt Avg Share
Price
Shares ΔShares
(%)
Value
(x1000)
ΔValue
(%)
Prior Allocation
(%)
Allocation
(%)
ΔAllocation
(%)
Cost Basis
(x1000)
Profit
(x1000)
Return
(%)
2021-11-10 2021-09-30 13F DRAFTKINGS COM CL A Call 0 -100.00 0 -100.00 n/a n/a n/a
2021-08-04 2021-06-30 13F DRAFTKINGS COM CL A Call 2,100 -16.00 20 -80.58 n/a n/a n/a
2021-04-30 2021-03-31 13F CreativePlanning COM CL A Call 2,500 -48.98 103 -27.46 n/a n/a n/a
2021-01-29 2020-12-31 13F DRAFTKINGS COM CL A Call 4,900 -2.00 142 -22.83 n/a n/a n/a
2020-11-05 2020-09-30 13F DRAFTKINGS COM CL A Call 5,000 400.00 184 9,100.00 n/a n/a n/a
2020-07-23 2020-06-30 13F DRAFTKINGS COM CL A Call 1,000 2 n/a n/a n/a
Disclosed Put Options
File
Date
Effective
Date
Form Security Class ID Opt Avg Share Price Shares ΔShares
(%)
Value
(x1000)
ΔValue
(%)
Prior Allocation
(%)
Allocation
(%)
ΔAllocation
(%)
Cost Basis
(x1000)
Profit
(x1000)
Return
(%)
2021-04-30 2021-03-31 13F DRAFTKINGS COM CL A Put 0 -100.00 0 -100.00 n/a n/a n/a
2021-01-29 2020-12-31 13F DRAFTKINGS COM CL A Put 500 1 n/a n/a n/a
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.