General Motors Company
US ˙ NYSE ˙ US37045V1008

SecurityGM / General Motors Company
InstitutionCreative Planning
Latest Disclosed Ownership306,949 shares
Latest Disclosed Value $ 22,867,687
Creative Planning ownership in GM / General Motors Company

On May 12, 2026 - Creative Planning filed a 13F-HR form disclosing ownership of 306,949 shares of General Motors Company (US:GM) valued at $22,867,700 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 17, 2026 disclosing 288,477 shares of General Motors Company. This represents a change in shares of 6.40% during the quarter. The current value of the position is $25,077,733 USD.

Creative Planning has a history of taking positions in derivatives of the underlying security (GM) in the form of stock options. The firm currently holds call options representing 0 of underlying shares valued at $0 USD and put options representing 0 of underlying shares valued at $0 USD .

Note: prior versions of this page mistakenly stated that the share values represented the number of options, not the number of underlying shares. For more information on the data backing these reports, please see the SEC document Frequently Asked Questions About Form 13F.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Institutional Put/Call Ratios
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In addition to reporting standard equity and debt issues, institutions with more than 100MM assets under management must also disclose their put and call option holdings. Since put options generally indicate negative sentiment, and call options indicate positive sentiment, we can get a sense of the overall institutional sentiment by plotting the ratio of puts to calls. The chart to the right plots the historical put/call ratio for this instrument.

Using Put/Call Ratio as an indicator of investor sentiment overcomes one of the key deficiencies of using total institutional ownership, which is that a significant amount of assets under management are invested passively to track indices. Passively-managed funds do not typically buy options, so the put/call ratio indicator more closely tracks the sentiment of actively-managed funds.

GM / General Motors Company Historical Put/Call Ratio
Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-12 2026-03-31 13F GENERAL MTRS COM 37045V100 306,949 18,472 6.40 22,868 -2.52 0.0155
2026-02-17 2025-12-31 13F GENERAL MTRS COM 37045V100 288,477 16,390 6.02 23,459 41.41 0.0168
2025-11-14 2025-09-30 13F GENERAL MTRS COM 37045V100 272,087 51,937 23.59 16,589 53.13 0.0127
2025-08-08 2025-06-30 13F GENERAL MTRS COM 37045V100 220,150 -10,007 -4.35 10,834 0.08 0.0093
2025-05-15 2025-03-31 13F GENERAL MTRS COM 37045V100 230,157 40,558 21.39 10,824 7.18 0.0102
2025-02-14 2024-12-31 13F GENERAL MTRS COM 37045V100 189,599 18,929 11.09 10,100 31.98 0.0098
2024-10-11 2024-09-30 13F GENERAL MTRS COM 37045V100 170,670 -19,577 -10.29 7,653 -13.42 0.0076
2024-08-15 2024-06-30 13F GENERAL MTRS COM 37045V100 190,247 50,543 36.18 8,839 39.51 0.0094
2024-05-13 2024-03-31 13F GENERAL MTRS COM 37045V100 139,704 27,177 24.15 6,336 56.77 0.0070
2024-02-14 2023-12-31 13F GENERAL MTRS COM 37045V100 112,527 -34,605 -23.52 4,042 -16.68 0.0075
2023-11-16 2023-09-30 13F GENERAL MTRS COM 37045V100 147,132 -12,286 -7.71 4,851 -21.10 0.0065
2023-07-21 2023-06-30 13F GENERAL MTRS COM 37045V100 159,418 31,908 25.02 6,147 31.43 0.0082
2023-05-15 2023-03-31 13F GENERAL MTRS COM 37045V100 127,510 1,950 1.55 4,677 10.75 0.0067
2023-02-10 2022-12-31 13F GENERAL MTRS COM 37045V100 125,560 5,770 4.82 4,224 9.86 0.0064
2022-11-03 2022-09-30 13F GENERAL MTRS COM 37045V100 119,790 -14,511 -10.80 3,844 -9.87 0.0066
2022-08-15 2022-06-30 13F GENERAL MTRS COM 37045V100 134,301 -10,564 -7.29 4,265 -32.69 0.0070
2022-05-16 2022-03-31 13F GENERAL MTRS COM 37045V100 144,865 25,823 21.69 6,336 -9.21 0.0098
2022-02-11 2021-12-31 13F GENERAL MTRS COM 37045V100 119,042 2,991 2.58 6,979 14.09 0.0112
2021-11-10 2021-09-30 13F GENERAL MTRS COM 37045V100 116,051 18,622 19.11 6,117 6.11 0.0109
2021-08-04 2021-06-30 13F GENERAL MTRS COM 37045V100 97,429 -10,790 -9.97 5,765 -7.29 0.0102
2021-04-30 2021-03-31 13F CreativePlanning COM 37045V100 108,219 20,031 22.71 6,218 69.34 0.0125
2021-01-29 2020-12-31 13F GENERAL MTRS COM 37045V100 88,188 -5,662 -6.03 3,672 32.23 0.0081
2020-11-05 2020-09-30 13F GENERAL MTRS COM 37045V100 93,850 -19,928 -17.51 2,777 -3.54 0.0072
2020-07-23 2020-06-30 13F GENERAL MTRS COM 37045V100 113,778 10,936 10.63 2,879 34.72 0.0083
2020-05-05 2020-03-31 13F GENERAL MTRS COM 37045V100 102,842 7,440 7.80 2,137 -38.80 0.0076
2020-01-30 2019-12-31 13F GENERAL MTRS COM 37045V100 95,402 -6,722 -6.58 3,492 -8.78 0.0105
2019-11-01 2019-09-30 13F GENERAL MTRS COM 37045V100 102,124 -1,611 -1.55 3,828 -4.23 0.0125
2019-07-26 2019-06-30 13F GENERAL MTRS COM 37045V100 103,735 2,447 2.42 3,997 6.36 0.0134
2019-04-24 2019-03-31 13F GENERAL MTRS COM 37045V100 101,288 1,021 1.02 3,758 12.05 0.0135
2019-02-12 2018-12-31 13F/A-1 GENERAL MTRS COM 37045V100 100,267 663 0.67 3,354 0.00 0.0138
2019-02-01 2018-12-31 13F GENERAL MTRS COM 37045V100 100,267 663 3,354
2018-10-25 2018-09-30 13F GENERAL MTRS COM 37045V100 99,604 37,773 61.09 3,354 37.68 0.0124
2018-07-20 2018-06-30 13F GENERAL MTRS COM 37045V100 61,831 2,128 3.56 2,436 12.26 0.0096
2018-04-18 2018-03-31 13F GENERAL MTRS COM 37045V100 59,703 457 0.77 2,170 -10.63 0.0088
2018-01-17 2017-12-31 13F GENERAL MTRS COM 37045V100 59,246 8,419 16.56 2,428 18.32 0.0105
2017-10-17 2017-09-30 13F GENERAL MTRS COM 37045V100 50,827 -35,545 -41.15 2,052 -31.99 0.0095
2017-07-12 2017-06-30 13F GENERAL MTRS COM 37045V100 86,372 2,214 2.63 3,017 1.38 0.0153
2017-04-07 2017-03-31 13F GENERAL MTRS COM 37045V100 84,158 -6,606 -7.28 2,976 -5.88 0.0163
2017-01-09 2016-12-31 13F GENERAL MTRS COM 37045V100 90,764 -69,432 -43.34 3,162 -37.87 0.0193
2016-10-12 2016-09-30 13F GENERAL MTRS COM 37045V100 160,196 20,293 14.51 5,089 28.54 0.0324
2016-07-12 2016-06-30 13F GENERAL MTRS COM 37045V100 139,903 9,361 7.17 3,959 -3.51 0.0287
2016-04-08 2016-03-31 13F GENERAL MTRS COM 37045V100 130,542 14,543 12.54 4,103 4.01 0.0320
2016-01-11 2015-12-31 13F GENERAL MTRS COM 37045V100 115,999 20,620 21.62 3,945 37.79 0.0324
2015-10-09 2015-09-30 13F GENERAL MTRS COM 37045V100 95,379 44,326 86.82 2,863 68.21 0.0253
2015-07-09 2015-06-30 13F GENERAL MTRS COM 37045V100 51,053 3,761 7.95 1,702 -4.00 0.0154
2015-04-13 2015-03-31 13F GENERAL MTRS COM 37045V100 47,292 47,292 1,353.35 1,773 2,670.31 0.0167
2015-01-29 2014-12-31 13F GENERAL MTRS COM 37045V100 0 -30,088 -100.00 0 -100.00
2014-10-10 2014-09-30 13F GENERAL MTRS COM 37045V100 30,088 -9,592 -24.17 961 -33.26 0.0111
2014-08-20 2014-06-30 13F GENERAL MTRS COM 37045V100 39,680 -23,268 -36.96 1,440 -33.55 0.0187
2014-04-11 2014-03-31 13F GENERAL MTRS COM 37045V100 62,948 44,098 233.94 2,167 181.43 0.0326
2014-01-06 2013-12-31 13F GENERAL MTRS COM 37045V100 18,850 17,925 1,937.84 770 1,573.91 0.0131
2013-10-10 2013-09-30 13F GENERAL MTRS JR PFD CNV SRB 37045V209 925 -1,000 -51.95 46 -50.54 0.0009
2013-10-10 2013-09-30 13F GENERAL MTRS COM 37045V100 12,176 3,494 438 0.0087
2013-07-09 2013-06-30 13F GENERAL MTRS JR PFD CNV SRB 37045V209 1,925 1,925 93 0.0022
2013-07-09 2013-06-30 13F GENERAL MTRS COM 37045V100 8,682 6,757 289 0.0067
Disclosed Call Options
File
Date
Effective
Date
Form Security Class ID Opt Avg Share
Price
Shares ΔShares
(%)
Value
(x1000)
ΔValue
(%)
Prior Allocation
(%)
Allocation
(%)
ΔAllocation
(%)
Cost Basis
(x1000)
Profit
(x1000)
Return
(%)
2024-02-14 2023-12-31 13F GENERAL MTRS COM Call 0 -100.00 0 n/a n/a n/a
2023-11-16 2023-09-30 13F GENERAL MTRS COM Call 3,500 0.00 0 -100.00 n/a n/a n/a
2023-07-21 2023-06-30 13F GENERAL MTRS COM Call 3,500 2 n/a n/a n/a
2022-08-15 2022-06-30 13F GENERAL MTRS COM Call 0 -100.00 0 n/a n/a n/a
2022-05-16 2022-03-31 13F GENERAL MTRS COM Call 2,000 0 n/a n/a n/a
2021-08-04 2021-06-30 13F CreativePlanning COM Call 0 -100.00 0 -100.00 n/a n/a n/a
2021-04-30 2021-03-31 13F CreativePlanning COM Call 2,000 0.00 7 75.00 n/a n/a n/a
2021-01-29 2020-12-31 13F GENERAL MTRS COM Call 2,000 4 n/a n/a n/a
2020-07-23 2020-06-30 13F GENERAL MTRS COM Call 0 -100.00 0 -100.00 n/a n/a n/a
2020-05-05 2020-03-31 13F GENERAL MTRS COM Call 500 1 n/a n/a n/a
2016-04-08 2016-03-31 13F GENERAL MTRS COM Call 0 -100.00 0 n/a n/a n/a
2016-01-11 2015-12-31 13F GENERAL MTRS COM Call 2,000 0.00 0 n/a n/a n/a
2015-10-09 2015-09-30 13F GENERAL MTRS COM Call 2,000 0 n/a n/a n/a
2015-07-09 2015-06-30 13F GENERAL MTRS COM Call 0 -100.00 0 -100.00 n/a n/a n/a
2015-04-13 2015-03-31 13F GENERAL MTRS COM Call 2,000 3 n/a n/a n/a
2015-01-29 2014-12-31 13F GENERAL MTRS COM Call 0 -100.00 0 -100.00 n/a n/a n/a
2014-10-10 2014-09-30 13F GENERAL MTRS COM Call 2,000 0.00 2 -50.00 n/a n/a n/a
2014-08-20 2014-06-30 13F GENERAL MTRS COM Call 2,000 0.00 4 0.00 n/a n/a n/a
2014-04-11 2014-03-31 13F GENERAL MTRS COM Call 2,000 4 n/a n/a n/a
Disclosed Put Options
File
Date
Effective
Date
Form Security Class ID Opt Avg Share Price Shares ΔShares
(%)
Value
(x1000)
ΔValue
(%)
Prior Allocation
(%)
Allocation
(%)
ΔAllocation
(%)
Cost Basis
(x1000)
Profit
(x1000)
Return
(%)
2021-08-04 2021-06-30 13F CreativePlanning COM Put 0 -100.00 0 -100.00 n/a n/a n/a
2021-04-30 2021-03-31 13F CreativePlanning COM Put 500 3 n/a n/a n/a
2018-10-25 2018-09-30 13F GENERAL MTRS COM Put 0 -100.00 0 -100.00 n/a n/a n/a
2018-07-20 2018-06-30 13F GENERAL MTRS COM Put 1,000 400.00 1 n/a n/a n/a
2018-04-18 2018-03-31 13F GENERAL MTRS COM Put 200 0 n/a n/a n/a
2017-10-17 2017-09-30 13F GENERAL MTRS COM Put 0 -100.00 0 n/a n/a n/a
2017-07-12 2017-06-30 13F GENERAL MTRS COM Put 1,000 -96.15 0 -100.00 n/a n/a n/a
2017-04-07 2017-03-31 13F GENERAL MTRS COM Put 26,000 333.33 13 85.71 n/a n/a n/a
2017-01-09 2016-12-31 13F GENERAL MTRS COM Put 6,000 7 n/a n/a n/a
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.