Alphabet Inc.
US ˙ NasdaqGS ˙ US02079K3059

SecurityGOOGL / Alphabet Inc.
InstitutionPrivate Client Services, Llc
Latest Disclosed Ownership6,506 shares
Latest Disclosed Value $ 1,870,910
Private Client Services, Llc reports 4.18% increase in ownership of GOOGL / Alphabet Inc.

On April 6, 2026 - Private Client Services, Llc filed a 13F-HR form disclosing ownership of 6,506 shares of Alphabet Inc. (US:GOOGL) valued at $1,870,865 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 7, 2026 disclosing 6,245 shares of Alphabet Inc.. This represents a change in shares of 4.18% during the quarter. The current value of the position is $2,335,589 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-06 2026-03-31 13F ALPHABET CAP STK CL A 02079K305 6,506 261 4.18 1,871 -4.30 0.5594
2026-01-07 2025-12-31 13F ALPHABET CAP STK CL A 02079K305 6,245 -137 -2.15 1,955 25.98 0.6109
2025-10-14 2025-09-30 13F ALPHABET CAP STK CL A 02079K305 6,382 -525 -7.60 1,551 27.44 0.5191
2025-07-01 2025-06-30 13F ALPHABET CAP STK CL A 02079K305 6,907 877 14.54 1,217 30.58 0.4741
2025-04-08 2025-03-31 13F ALPHABET CAP STK CL A 02079K305 6,030 1,456 31.83 932 7.75 0.4612
2025-01-08 2024-12-31 13F ALPHABET CAP STK CL A 02079K305 4,574 2 0.04 866 14.12 0.4653
2024-10-03 2024-09-30 13F ALPHABET CAP STK CL A 02079K305 4,572 -197 -4.13 758 -12.67 0.4077
2024-07-29 2024-06-30 13F ALPHABET CAP STK CL A 02079K305 4,769 -209 -4.20 869 15.58 0.5456
2024-05-10 2024-03-31 13F ALPHABET CAP STK CL A 02079K305 4,978 43 0.87 751 9.00 0.5047
2024-01-30 2023-12-31 13F ALPHABET CAP STK CL A 02079K305 4,935 4,935 689 0.5661
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.