Harley-Davidson, Inc.
US ˙ NYSE ˙ US4128221086

SecurityHOG / Harley-Davidson, Inc.
InstitutionXponance, Inc.
Latest Disclosed Ownership17,009 shares
Latest Disclosed Value $ 343,922
Xponance, Inc. reports 18.16% increase in ownership of HOG / Harley-Davidson, Inc.

On May 13, 2026 - Xponance, Inc. filed a 13F-HR form disclosing ownership of 17,009 shares of Harley-Davidson, Inc. (US:HOG) valued at $343,922 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 12, 2026 disclosing 14,395 shares of Harley-Davidson, Inc.. This represents a change in shares of 18.16% during the quarter. The current value of the position is $412,468 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-13 2026-03-31 13F HARLEY DAVIDSON COM 412822108 17,009 2,614 18.16 344 16.67 0.0024
2026-02-12 2025-12-31 13F HARLEY DAVIDSON COM 412822108 14,395 -2,198 -13.25 295 -36.36 0.0022
2025-11-12 2025-09-30 13F HARLEY DAVIDSON COM 412822108 16,593 3,080 22.79 463 45.28 0.0037
2025-08-14 2025-06-30 13F HARLEY DAVIDSON COM 412822108 13,513 -598 -4.24 319 -10.67 0.0027
2025-05-01 2025-03-31 13F HARLEY DAVIDSON COM 412822108 14,111 -12 -0.08 356 -16.24 0.0034
2025-02-11 2024-12-31 13F HARLEY DAVIDSON COM 412822108 14,123 856 6.45 426 -16.83 0.0039
2024-11-12 2024-09-30 13F HARLEY DAVIDSON COM 412822108 13,267 -19 -0.14 511 14.83 0.0049
2024-08-14 2024-06-30 13F HARLEY DAVIDSON COM 412822108 13,286 -1,794 -11.90 446 -32.47 0.0046
2024-05-13 2024-03-31 13F HARLEY DAVIDSON COM 412822108 15,080 -250 -1.63 660 16.84 0.0069
2024-01-31 2023-12-31 13F HARLEY DAVIDSON COM 412822108 15,330 -317 -2.03 565 9.09 0.0068
2023-10-24 2023-09-30 13F HARLEY DAVIDSON COM 412822108 15,647 -448 -2.78 517 -8.66 0.0070
2023-07-14 2023-06-30 13F HARLEY DAVIDSON COM 412822108 16,095 -1,614 -9.11 567 -15.77 0.0075
2023-04-18 2023-03-31 13F HARLEY DAVIDSON COM 412822108 17,709 10 0.06 672 -8.70 0.0098
2023-01-24 2022-12-31 13F HARLEY DAVIDSON COM 412822108 17,699 1,579 9.80 736 30.96 0.0119
2022-10-24 2022-09-30 13F HARLEY DAVIDSON COM 412822108 16,120 -1,622 -9.14 562 0.00 0.0108
2022-08-02 2022-06-30 13F HARLEY DAVIDSON COM 412822108 17,742 379 2.18 562 -17.84 0.0113
2022-04-20 2022-03-31 13F HARLEY DAVIDSON COM 412822108 17,363 313 1.84 684 6.38 0.0114
2022-01-31 2021-12-31 13F HARLEY DAVIDSON COM 412822108 17,050 -402 -2.30 643 0.63 0.0101
2021-11-05 2021-09-30 13F HARLEY DAVIDSON COM 412822108 17,452 -520 -2.89 639 -22.36 0.0121
2021-08-12 2021-06-30 13F HARLEY DAVIDSON COM 412822108 17,972 1,918 11.95 823 27.80 0.0151
2021-05-10 2021-03-31 13F HARLEY DAVIDSON COM 412822108 16,054 -121 -0.75 644 8.42 0.0136
2021-02-11 2020-12-31 13F HARLEY DAVIDSON COM 412822108 16,175 61 0.38 594 50.38 0.0129
2020-10-26 2020-09-30 13F HARLEY DAVIDSON COM 412822108 16,114 2,332 16.92 395 20.43 0.0097
2020-08-14 2020-06-30 13F HARLEY DAVIDSON COM 412822108 13,782 13,782 328 0.0085
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.