Lamar Advertising Company
US ˙ NasdaqGS ˙ US5128161099

SecurityLAMR / Lamar Advertising Company
InstitutionHancock Whitney Corp
Latest Disclosed Ownership21,245 shares
Latest Disclosed Value $ 2,928,232
Hancock Whitney Corp reports 83.97% increase in ownership of LAMR / Lamar Advertising Company

On May 15, 2026 - Hancock Whitney Corp filed a 13F-HR form disclosing ownership of 21,245 shares of Lamar Advertising Company (US:LAMR) valued at $2,690,892 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 17, 2026 disclosing 11,548 shares of Lamar Advertising Company. This represents a change in shares of 83.97% during the quarter. The current value of the position is $3,178,040 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-15 2026-03-31 13F LAMAR ADVERTISING CL A 512816109 21,245 9,697 83.97 2,928 100.41 0.0509
2026-02-17 2025-12-31 13F LAMAR ADVERTISI CL A 512816109 11,548 101 0.88 1,462 4.28 0.0264
2025-11-17 2025-09-30 13F LAMAR ADVERTISING CO CL A 512816109 11,447 -119 -1.03 1,401 -0.14 0.0255
2025-08-14 2025-06-30 13F LAMAR ADVERTISING CO CL A 512816109 11,566 -3,292 -22.16 1,404 -16.98 0.0268
2025-05-15 2025-03-31 13F LAMAR ADVERTISING CO CL A 512816109 14,858 -4,824 -24.51 1,691 -29.47 0.0552
2025-02-14 2024-12-31 13F LAMAR ADVERTISING CO CL A 512816109 19,682 312 1.61 2,396 -7.38 0.0758
2024-11-13 2024-09-30 13F LAMAR ADVERTISING CO CL A 512816109 19,370 -5,892 -23.32 2,588 -14.31 0.0834
2024-08-13 2024-06-30 13F LAMAR ADVERTISING CO CL A 512816109 25,262 -355 -1.39 3,020 -1.28 0.1025
2024-05-16 2024-03-31 13F LAMAR ADVERTISING CO COMMON STOCK 512816109 25,617 -1,451 -5.36 3,059 6.33 0.1056
2024-02-14 2023-12-31 13F LAMAR CL A 512816109 27,068 -624 -2.25 2,877 24.45 0.1067
2023-11-13 2023-09-30 13F LAMAR CL A 512816109 27,692 -2,399 -7.97 2,311 -22.63 0.0953
2023-11-13 2023-06-30 13F/A-1 LAMAR ADVERTISING CO CL A 512816109 30,091 -1,086 -3.48 2,987 -4.08 0.1174
2023-08-10 2023-06-30 13F LAMAR ADVERTISING CO CL A 512816109 30,091 -1,086 3 0.1174
2023-11-13 2023-03-31 13F/A-2 LAMAR ADVERTISING CO CL A 512816109 31,177 -499 -1.58 3,114 4.15 0.1249
2023-05-16 2023-03-31 13F/A-1 LAMAR ADVERTISING CO CL A 512816109 31,177 -499 3 0.0666
2023-05-15 2023-03-31 13F LAMAR ADVERTISING CO CL A 512816109 31,676 0 3 0.0620
2023-11-13 2022-12-31 13F/A-1 LAMAR ADVERTISING CO CL A 512816109 31,676 -5,316 -14.37 2,990 -2.03 0.1154
2023-02-03 2022-12-31 13F LAMAR ADVERTISING CO CL A 512816109 31,676 -5,316 3 0.1154
2022-10-26 2022-09-30 13F LAMAR ADVERTISING CO CL A 512816109 36,992 10,003 37.06 3,052 28.56 0.1305
2022-08-08 2022-06-30 13F LAMAR ADVERTISING CO CL A 512816109 26,989 -261 -0.96 2,374 -25.02 0.0949
2022-05-12 2022-03-31 13F LAMAR ADVERTISING CO CL A 512816109 27,250 16,224 147.14 3,166 136.80 0.1078
2022-01-25 2021-12-31 13F LAMAR ADVERTISING CO CL A 512816109 11,026 -51 -0.46 1,337 6.45 0.0420
2021-11-04 2021-09-30 13F LAMAR ADVERTISING CO CL A 512816109 11,077 -19,094 -63.29 1,256 -60.14 0.0439
2021-08-09 2021-06-30 13F LAMAR ADVERTISING CO CL A 512816109 30,171 -9,468 -23.89 3,151 -15.36 0.1006
2021-05-14 2021-03-31 13F LAMAR ADVERTISING CO CL A 512816109 39,639 -54,653 -57.96 3,723 -52.56 0.1264
2021-02-09 2020-12-31 13F LAMAR ADVERTISING CO CL A 512816109 94,292 -6,187 -6.16 7,847 18.02 0.2620
2020-11-05 2020-09-30 13F LAMAR ADVERTISING CO CL A 512816109 100,479 6,966 7.45 6,649 6.50 0.2455
2020-07-30 2020-06-30 13F LAMAR ADVERTISING CO CL A 512816109 93,513 -17,983 -16.13 6,243 9.18 0.2393
2020-05-08 2020-03-31 13F LAMAR ADVERTISING CO CL A 512816109 111,496 -3,154 -2.75 5,718 -44.13 0.2242
2020-02-06 2019-12-31 13F LAMAR ADVERTISING CO CL A 512816109 114,650 150 0.13 10,234 9.09 0.3298
2019-10-29 2019-09-30 13F LAMAR ADVERTISING CO CL A 512816109 114,500 -9,690 -7.80 9,381 -6.41 0.3075
2019-08-29 2019-06-30 13F LAMAR ADVERTISING CO CL A 512816109 124,190 -13,733 -9.96 10,024 -8.31 0.3208
2019-05-13 2019-03-31 13F LAMAR ADVERTISING CO CL A 512816109 137,923 -17,081 -11.02 10,932 1.95 0.3506
2019-02-14 2018-12-31 13F LAMAR ADVERTISING CO CL A 512816109 155,004 -12,864 -7.66 10,723 -17.89 0.3623
2018-11-14 2018-09-30 13F LAMAR ADVERTISING CO CL A 512816109 167,868 49,840 42.23 13,060 61.99 0.3697
2018-08-14 2018-06-30 13F LAMAR COMMON STOCK 512816109 118,028 70 0.06 8,062 7.36 0.3712
2018-05-15 2018-03-31 13F LAMAR COMMON STOCK 512816109 117,958 198 0.17 7,509 -14.11 0.3366
2018-02-12 2017-12-31 13F LAMAR ADVERTISING COM 512816109 117,760 -50,440 -29.99 8,743 -24.15 0.3620
2017-11-14 2017-09-30 13F LAMAR ADVERTISING COM 512816109 168,200 30 0.02 11,527 -6.83 0.4884
2017-08-11 2017-06-30 13F LAMAR ADVERTISING COM 512816109 168,170 80 0.05 12,372 -1.52 0.5230
2017-05-09 2017-03-31 13F LAMAR ADVERTISING COM 512816109 168,090 -795 -0.47 12,563 10.63 0.5237
2017-02-14 2016-12-31 13F LAMAR ADVERTISING COM 512816109 168,885 290 0.17 11,356 3.13 0.4223
2016-11-08 2016-09-30 13F LAMAR ADVERTISING COM 512816109 168,595 -2,070 -1.21 11,011 -2.69 0.4356
2016-08-09 2016-06-30 13F LAMAR ADVERTISING COM 512816109 170,665 1,660 0.98 11,315 8.86 0.4718
2016-06-07 2016-03-31 13F/A-1 LAMAR ADVERTISING COM 512816109 169,005 2,500 1.50 10,394 4.08 0.4366
2016-05-13 2016-03-31 13F LAMAR ADVERTISING COM 512816109 169,005 10,394
2016-02-12 2015-12-31 13F LAMAR ADVERTISING COM 512816109 166,505 0 0.00 9,987 14.95 0.4184
2015-11-16 2015-09-30 13F LAMAR ADVERTISING COM 512816109 166,505 2,035 1.24 8,688 -10.87 0.3626
2015-08-13 2015-06-30 13F LAMAR COM 512816109 164,470 0 0.00 9,748 0.00 0.3721
2015-05-14 2015-03-31 13F LAMAR COM 512816109 164,470 340 0.21 9,748 10.72 0.3721
2015-02-17 2014-12-31 13F LAMAR COM 512816109 164,130 2,680 1.66 8,804 10.73 0.3345
2014-11-13 2014-09-30 13F LAMAR ADVERTISING COM 512815101 161,450 0 0.00 7,951 -7.08 0.3026
2014-08-14 2014-06-30 13F LAMAR ADVERTISING COM 512815101 161,450 20,000 14.14 8,557 18.62 0.3101
2014-05-15 2014-03-31 13F LAMAR ADVERTISING COM 512815101 141,450 10,000 7.61 7,214 5.04 0.2813
2014-02-14 2013-12-31 13F LAMAR ADVERTISING COM 512815101 131,450 131,450 6,868 0.2821
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.