Lamar Advertising Company
US ˙ NasdaqGS ˙ US5128161099

SecurityLAMR / Lamar Advertising Company
InstitutionParallel Advisors, LLC
Latest Disclosed Ownership1,524 shares
Latest Disclosed Value $ 192,961
Parallel Advisors, LLC ownership in LAMR / Lamar Advertising Company

On February 11, 2026 - Parallel Advisors, LLC filed a 13F-HR form disclosing ownership of 1,524 shares of Lamar Advertising Company (US:LAMR) valued at $192,908 USD as of December 31, 2025. The entity filed a previous 13F-HR on November 13, 2025 disclosing 1,178 shares of Lamar Advertising Company. This represents a change in shares of 29.37% during the quarter. The current value of the position is $227,975 USD.

Parallel Advisors, LLC has a history of taking positions in derivatives of the underlying security (LAMR) in the form of stock options. The firm currently holds call options representing 0 of underlying shares valued at $0 USD .

Note: prior versions of this page mistakenly stated that the share values represented the number of options, not the number of underlying shares. For more information on the data backing these reports, please see the SEC document Frequently Asked Questions About Form 13F.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Institutional Put/Call Ratios
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In addition to reporting standard equity and debt issues, institutions with more than 100MM assets under management must also disclose their put and call option holdings. Since put options generally indicate negative sentiment, and call options indicate positive sentiment, we can get a sense of the overall institutional sentiment by plotting the ratio of puts to calls. The chart to the right plots the historical put/call ratio for this instrument.

Using Put/Call Ratio as an indicator of investor sentiment overcomes one of the key deficiencies of using total institutional ownership, which is that a significant amount of assets under management are invested passively to track indices. Passively-managed funds do not typically buy options, so the put/call ratio indicator more closely tracks the sentiment of actively-managed funds.

LAMR / Lamar Advertising Company Historical Put/Call Ratio
Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-02-11 2025-12-31 13F LAMAR ADVERTISING CO A REIT 512816109 1,524 346 29.37 193 33.33 0.0035
2025-11-13 2025-09-30 13F LAMAR ADVERTISING CO A REIT 512816109 1,178 110 10.30 144 11.63 0.0026
2025-07-08 2025-06-30 13F LAMAR ADVERTISING CO A REIT 512816109 1,068 231 27.60 130 35.79 0.0026
2025-04-08 2025-03-31 13F LAMAR ADVERTISING CO A REIT 512816109 837 -85 -9.22 95 -15.18 0.0021
2025-02-10 2024-12-31 13F LAMAR ADVERTISING CO A REIT 512816109 922 145 18.66 112 8.74 0.0025
2024-11-13 2024-09-30 13F LAMAR ADVERTISING CO A REIT 512816109 777 80 11.48 104 24.10 0.0024
2024-08-08 2024-06-30 13F LAMAR ADVERTISING CO A REIT 512816109 697 12 1.75 83 2.47 0.0021
2024-05-06 2024-03-31 13F LAMAR ADVERTISING CO A REIT 512816109 685 -14 -2.00 82 9.46 0.0022
2024-02-12 2023-12-31 13F LAMAR ADVERTISING CO A REIT 512816109 699 -2 -0.29 74 27.59 0.0022
2024-05-20 2023-09-30 13F/A-1 LAMAR ADVERTISING CO A REIT 512816109 701 -7 -0.99 59 -17.14 0.0019
2023-11-14 2023-09-30 13F LAMAR ADVERTISING CO A REIT 512816109 701 -7 59 0.0019
2024-05-20 2023-06-30 13F/A-1 LAMAR ADVERTISING CO A REIT 512816109 708 -40 -5.35 70 -5.41 0.0023
2023-08-04 2023-06-30 13F LAMAR ADVERTISING CO A REIT 512816109 708 -40 70 0.0023
2024-05-20 2023-03-31 13F/A-1 LAMAR ADVERTISING CO A REIT 512816109 748 -57 -7.08 75 -1.33 0.0025
2023-04-25 2023-03-31 13F LAMAR ADVERTISING CO A REIT 512816109 748 -57 75 0.0025
2023-02-06 2022-12-31 13F LAMAR ADVERTISING CO A REIT 512816109 805 72 9.82 76 25.00 0.0033
2022-11-10 2022-09-30 13F LAMAR ADVERTISING CO A REIT 512816109 733 52 7.64 60 0.00 0.0028
2022-08-01 2022-06-30 13F LAMAR ADVERTISING CO A REIT 512816109 681 344 102.08 60 53.85 0.0028
2022-04-28 2022-03-31 13F LAMAR ADVERTISING CO A REIT 512816109 337 -27 -7.42 39 -11.36 0.0015
2022-01-20 2021-12-31 13F LAMAR ADVERTISING CO A REIT 512816109 364 -6 -1.62 44 4.76 0.0016
2021-11-02 2021-09-30 13F/A-1 LAMAR ADVERTISING CO A REIT 512816109 370 24 6.94 42 16.67 0.0017
2021-08-06 2021-06-30 13F LAMAR ADVERTISING CO A REIT 512816109 346 130 60.19 36 80.00 0.0015
2021-04-23 2021-03-31 13F LAMAR ADVERTISING CO A REIT 512816109 216 11 5.37 20 17.65 0.0009
2021-02-02 2020-12-31 13F LAMAR ADVERTISING CO A REIT 512816109 205 -166 -44.74 17 -32.00 0.0009
2020-10-27 2020-09-30 13F LAMAR ADVERTISING CO A REIT 512816109 371 -34 -8.40 25 -7.41 0.0015
2020-07-16 2020-06-30 13F LAMAR ADVERTISING CO A REIT 512816109 405 -1,126 -73.55 27 -65.38 0.0018
2020-04-27 2020-03-31 13F LAMAR ADVERTISING CO A REIT 512816109 1,531 1,106 260.24 78 105.26 0.0063
2020-01-30 2019-12-31 13F LAMAR ADVERTISING CO A REIT 512816109 425 31 7.87 38 18.75 0.0029
2019-11-01 2019-09-30 13F LAMAR ADVERTISING CO A REIT 512816109 394 76 23.90 32 23.08 0.0027
2019-08-05 2019-06-30 13F LAMAR ADVERTISING CO A REIT 512816109 318 0 0.00 26 4.00 0.0025
2019-05-01 2019-03-31 13F LAMAR ADVERTISING CO A REIT 512816109 318 200 169.49 25 212.50 0.0028
2019-02-05 2018-12-31 13F LAMAR ADVERTISING CO A REIT 512816109 118 0 0.00 8 -11.11 0.0011
2018-11-01 2018-09-30 13F LAMAR ADVERTISING CO A REIT 512816109 118 0 0.00 9 12.50 0.0011
2018-07-30 2018-06-30 13F LAMAR ADVERTISING CO A REIT 512816109 118 0 0.00 8 0.00 0.0011
2018-05-08 2018-03-31 13F LAMAR ADVERTISING CO A REIT 512816109 118 -72 -37.89 8 -42.86 0.0012
2018-02-13 2017-12-31 13F LAMAR ADVERTISING CO NEW CL A REIT 512816109 190 0 0.00 14 0.00 0.0023
2017-11-15 2017-09-30 13F/A-1 LAMAR ADVERTISING CO NEW CL A REIT 512816109 190 -3 -1.55 14 0.00 0.0024
2017-08-07 2017-06-30 13F LAMAR ADVERTISING CO NEW CL A REIT 512816109 193 58 42.96 14 40.00 0.0026
2017-05-12 2017-03-31 13F/A-1 LAMAR ADVERTISING CO NEW CL A REIT 512816109 135 30 28.57 10 42.86 0.0020
2017-05-12 2017-03-31 13F LAMAR ADVERTISING CO NEW CL A REIT 512816109 135 10
2017-02-14 2016-12-31 13F LAMAR ADVERTISING CO NEW CL A REIT 512816109 105 105 7 0.0016
Disclosed Call Options
File
Date
Effective
Date
Form Security Class ID Opt Avg Share
Price
Shares ΔShares
(%)
Value
(x1000)
ΔValue
(%)
Prior Allocation
(%)
Allocation
(%)
ΔAllocation
(%)
Cost Basis
(x1000)
Profit
(x1000)
Return
(%)
2022-01-19 2021-12-31 13F LAMAR ADVERTISING CO A REIT Call 0 -100.00 0 -100.00 n/a n/a n/a
2021-10-22 2021-09-30 13F LAMAR ADVERTISING CO A REIT Call 346 36 n/a n/a n/a
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.