Lifetime Brands, Inc.
US ˙ NasdaqGS ˙ US53222Q1031

SecurityLCUT / Lifetime Brands, Inc.
InstitutionMorgan Stanley
Latest Disclosed Ownership11,095 shares
Latest Disclosed Value $ 63,688
Morgan Stanley reports 7.52% decrease in ownership of LCUT / Lifetime Brands, Inc.

On May 15, 2026 - Morgan Stanley filed a 13F-HR form disclosing ownership of 11,095 shares of Lifetime Brands, Inc. (US:LCUT) valued at $63,685 USD as of March 31, 2026. The entity filed a previous 13F-HR/A on May 27, 2026 disclosing 11,997 shares of Lifetime Brands, Inc.. This represents a change in shares of -7.52% during the quarter. The current value of the position is $103,960 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-15 2026-03-31 13F LIFETIME BRANDS COM 53222Q103 11,095 -902 -7.52 64 34.04 0.0000
2026-05-27 2025-12-31 13F/A-1 LIFETIME BRANDS COM 53222Q103 11,997 -3,885 -24.46 47 -22.95 0.0000
2026-02-13 2025-12-31 13F LIFETIME BRANDS COM 53222Q103 11,997 -3,885 47 0.0000
2026-05-27 2025-09-30 13F/A-1 LIFETIME BRANDS COM 53222Q103 15,882 -3,343 -17.39 61 -37.76 0.0000
2025-11-14 2025-09-30 13F LIFETIME BRANDS COM 53222Q103 15,882 -3,343 61 0.0000
2025-08-15 2025-06-30 13F LIFETIME BRANDS COM 53222Q103 19,225 -7,302 -27.53 98 -24.62 0.0000
2025-05-15 2025-03-31 13F LIFETIME BRANDS COM 53222Q103 26,527 -27,051 -50.49 131 -58.86 0.0000
2025-05-15 2024-12-31 13F/A-1 LIFETIME BRANDS COM 53222Q103 53,578 19,186 55.79 317 41.07 0.0000
2025-02-14 2024-12-31 13F LIFETIME BRANDS COM 53222Q103 53,578 19,186 317 0.0000
2025-05-14 2024-09-30 13F/A-2 LIFETIME BRANDS COM 53222Q103 34,392 -10,126 -22.75 225 -41.36 0.0000
2025-02-14 2024-09-30 13F/A-1 LIFETIME BRANDS COM 53222Q103 34,392 -10,126 225 0.0000
2024-11-14 2024-09-30 13F LIFETIME BRANDS COM 53222Q103 34,392 -10,126 225 0.0000
2025-05-14 2024-06-30 13F/A-2 LIFETIME BRANDS COM 53222Q103 44,518 30,848 225.66 382 167.13 0.0000
2024-10-17 2024-06-30 13F/A-1 LIFETIME BRANDS COM 53222Q103 44,518 30,848 382 0.0000
2024-08-14 2024-06-30 13F LIFETIME BRANDS COM 53222Q103 44,518 30,848 382 0.0000
2024-10-17 2024-03-31 13F/A-2 LIFETIME BRANDS COM 53222Q103 13,670 12,714 1,329.92 143 2,283.33 0.0000
2024-08-16 2024-03-31 13F/A-1 LIFETIME BRANDS COM 53222Q103 13,670 12,714 143 0.0000
2024-05-15 2024-03-31 13F LIFETIME BRANDS COM 53222Q103 13,670 12,714 143 0.0000
2024-08-16 2023-12-31 13F/A-1 LIFETIME BRANDS COM 53222Q103 956 -1,351 -58.56 6 -50.00 0.0000
2024-02-13 2023-12-31 13F LIFETIME BRANDS COM 53222Q103 956 -1,351 6 0.0000
2023-11-15 2023-09-30 13F LIFETIME BRANDS COM 53222Q103 2,307 -1,943 -45.72 13 -50.00 0.0000
2023-08-14 2023-06-30 13F LIFETIME BRANDS COM 53222Q103 4,250 -7,027 -62.31 24 -63.64 0.0000
2023-05-15 2023-03-31 13F LIFETIME BRANDS COM 53222Q103 11,277 -2,519 -18.26 66 -36.54 0.0000
2023-02-14 2022-12-31 13F LIFETIME BRANDS COM 53222Q103 13,796 5,624 68.82 105 89.09 0.0000
2022-11-14 2022-09-30 13F LIFETIME BRANDS COM 53222Q103 8,172 -12,406 -60.29 55 -75.77 0.0000
2022-10-27 2022-06-30 13F/A-1 LIFETIME BRANDS COM 53222Q103 20,578 41 0.20 227 -14.02 0.0000
2022-08-15 2022-06-30 13F LIFETIME BRANDS COM 53222Q103 20,578 41 227 0.0000
2022-10-27 2022-03-31 13F/A-1 LIFETIME BRANDS COM 53222Q103 20,537 -854 -3.99 264 -22.81 0.0000
2022-05-13 2022-03-31 13F LIFETIME BRANDS COM 53222Q103 20,537 -854 264 0.0000
2022-02-14 2021-12-31 13F LIFETIME BRANDS COM 53222Q103 21,391 3,428 19.08 342 4.59 0.0000
2021-11-15 2021-09-30 13F LIFETIME BRANDS COM 53222Q103 17,963 8,437 88.57 327 128.67 0.0000
2021-08-23 2021-06-30 13F/A-1 LIFETIME BRANDS COM 53222Q103 9,526 9,428 9,620.41 143 14,200.00 0.0000
2021-08-16 2021-06-30 13F LIFETIME BRANDS COM 53222Q103 9,526 9,428 143 0.0000
2021-05-17 2021-03-31 13F LIFETIME BRANDS COM 53222Q103 98 -20,618 -99.53 1 -99.68 0.0000
2021-02-16 2020-12-31 13F LIFETIME BRANDS COM 53222Q103 20,716 19,508 1,614.90 315 2,525.00 0.0000
2020-11-13 2020-09-30 13F LIFETIME BRANDS COM 53222Q103 1,208 -3,684 -75.31 12 -63.64 0.0000
2020-08-14 2020-06-30 13F LIFETIME BRANDS COM 53222Q103 4,892 775 18.82 33 43.48 0.0000
2020-05-26 2020-03-31 13F/A-1 LIFETIME BRANDS COM 53222Q103 4,117 -15,028 -78.50 23 -82.71 0.0000
2020-05-15 2020-03-31 13F LIFETIME BRANDS COM 53222Q103 4,117 -15,028 23 1.7669
2020-02-14 2019-12-31 13F LIFETIME BRANDS COM 53222Q103 19,145 13,807 258.65 133 182.98 0.0000
2019-11-14 2019-09-30 13F LIFETIME BRANDS COM 53222Q103 5,338 1,053 24.57 47 14.63 0.0000
2019-08-14 2019-06-30 13F LIFETIME BRANDS COM 53222Q103 4,285 -5,223 -54.93 41 -54.44 0.0000
2019-05-15 2019-03-31 13F LIFETIME BRANDS COM 53222Q103 9,508 -18,660 -66.25 90 -68.20 0.0000
2019-02-14 2018-12-31 13F LIFETIME BRANDS COM 53222Q103 28,168 -17,480 -38.29 283 -43.17 0.0001
2019-04-23 2018-09-30 13F/A-2 LIFETIME BRANDS COM 53222Q103 45,648 564 1.25 498 -12.63 0.0001
2018-11-20 2018-09-30 13F/A-1 LIFETIME BRANDS COM 53222Q103 45,648 0 498 0.0001
2018-11-14 2018-09-30 13F LIFETIME BRANDS COM 53222Q103 45,648 564 498
2019-04-23 2018-06-30 13F/A-1 LIFETIME BRANDS COM 53222Q103 45,084 -2,841 -5.93 570 -4.04 0.0002
2018-08-14 2018-06-30 13F LIFETIME BRANDS COM 53222Q103 45,084 -2,841 570
2019-04-23 2018-03-31 13F/A-1 LIFETIME BRANDS COM 53222Q103 47,925 14,261 42.36 594 7.03 0.0002
2018-05-14 2018-03-31 13F LIFETIME BRANDS COM 53222Q103 47,925 14,261 594
2019-04-23 2017-12-31 13F/A-1 LIFETIME BRANDS COM 53222Q103 33,664 10,476 45.18 555 30.59 0.0002
2018-02-14 2017-12-31 13F LIFETIME BRANDS COM 53222Q103 33,664 10,476 555
2017-11-14 2017-09-30 13F LIFETIME BRANDS COM 53222Q103 23,188 -3,199 -12.12 425 -11.09 0.0001
2017-08-11 2017-06-30 13F LIFETIME BRANDS COM 53222Q103 26,387 3,814 16.90 478 5.29 0.0001
2017-05-22 2017-03-31 13F/A-1 LIFETIME BRANDS COM 53222Q103 22,573 -55,332 -71.02 454 -67.17 0.0001
2017-05-12 2017-03-31 13F LIFETIME BRANDS COM 53222Q103 22,573 454
2017-02-22 2016-12-31 13F/A-1 LIFETIME BRANDS COM 53222Q103 77,905 30,592 64.66 1,383 117.11 0.0005
2017-02-13 2016-12-31 13F LIFETIME BRANDS COM 53222Q103 77,905 1,383
2016-11-10 2016-09-30 13F LIFETIME BRANDS COM 53222Q103 47,313 -17,219 -26.68 637 -32.38 0.0002
2016-08-12 2016-06-30 13F LIFETIME BRANDS COM 53222Q103 64,532 54,564 547.39 942 528.00 0.0003
2016-05-12 2016-03-31 13F LIFETIME BRANDS COM 53222Q103 9,968 7,964 397.41 150 455.56 0.0001
2016-02-09 2015-12-31 13F LIFETIME BRANDS COM 53222Q103 2,004 -26,954 -93.08 27 -93.33 0.0000
2016-02-08 2015-09-30 13F/A-1 LIFETIME BRANDS COM 53222Q103 28,958 -8,331 -22.34 405 -26.50 0.0001
2015-11-09 2015-09-30 13F LIFETIME BRANDS COM 53222Q103 28,958 405
2015-08-12 2015-06-30 13F LIFETIME BRANDS COM 53222Q103 37,289 33,710 941.88 551 920.37 0.0002
2015-05-14 2015-03-31 13F LIFETIME BRANDS COM 53222Q103 3,579 94 2.70 54 -10.00 0.0000
2015-02-13 2014-12-31 13F LIFETIME BRANDS COM 53222Q103 3,485 1,886 117.95 60 150.00 0.0000
2014-12-16 2014-09-30 13F/A-1 LIFETIME BRANDS COM 53222Q103 1,599 -18,835 -92.17 24 -93.42 0.0000
2014-11-14 2014-09-30 13F LIFETIME BRANDS COM 53222Q103 1,599 24
2014-05-13 2014-03-31 13F LIFETIME BRANDS COM 53222Q103 20,434 8,328 68.79 365 92.11 0.0002
2014-02-13 2013-12-31 13F LIFETIME BRANDS COM 53222Q103 12,106 12,106 190 0.0001
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.