ServiceNow, Inc.
US ˙ NYSE ˙ US81762P1021

SecurityNOW / ServiceNow, Inc.
InstitutionAE Wealth Management LLC
Latest Disclosed Ownership30,533 shares
Latest Disclosed Value $ 3,192,302
AE Wealth Management LLC reports 50.38% increase in ownership of NOW / ServiceNow, Inc.

On May 13, 2026 - AE Wealth Management LLC filed a 13F-HR form disclosing ownership of 30,533 shares of ServiceNow, Inc. (US:NOW) valued at $3,192,225 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 26, 2026 disclosing 20,304 shares of ServiceNow, Inc.. This represents a change in shares of 50.38% during the quarter. The current value of the position is $3,599,841 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-13 2026-03-31 13F SERVICENOW COM 81762P102 30,533 10,229 50.38 3,192 2.64 0.0005
2026-01-26 2025-12-31 13F SERVICENOW COM 81762P102 20,304 16,489 432.21 3,110 -11.40 0.0179
2025-11-03 2025-09-30 13F SERVICENOW COM 81762P102 3,815 20 0.53 3,511 -10.00 0.0224
2025-08-06 2025-06-30 13F SERVICENOW COM 81762P102 3,795 -9 -0.24 3,901 28.80 0.0285
2025-05-06 2025-03-31 13F SERVICENOW COM 81762P102 3,804 -352 -8.47 3,029 -31.26 0.0255
2025-02-13 2024-12-31 13F SERVICENOW COM 81762P102 4,156 -357 -7.91 4,406 9.14 0.0374
2024-11-14 2024-09-30 13F SERVICENOW COM 81762P102 4,513 -2,261 -33.38 4,036 -24.26 0.0366
2024-08-12 2024-06-30 13F SERVICENOW COM 81762P102 6,774 1,882 38.47 5,329 42.91 0.0533
2024-05-15 2024-03-31 13F SERVICENOW COM 81762P102 4,892 -21,547 -81.50 3,730 -81.67 0.0422
2024-02-14 2023-12-31 13F SERVICENOW COM 81762P102 26,439 -2,337 -8.12 20,343 26.48 0.1039
2023-10-11 2023-09-30 13F SERVICENOW COM 81762P102 28,776 7,203 33.39 16,084 32.67 0.0961
2023-07-10 2023-06-30 13F SERVICENOW COM 81762P102 21,573 5,815 36.90 12,123 65.55 0.0729
2023-04-14 2023-03-31 13F SERVICENOW COM 81762P102 15,758 2,174 16.00 7,323 38.85 0.0471
2023-01-31 2022-12-31 13F SERVICENOW COM 81762P102 13,584 -274 -1.98 5,274 0.78 0.0381
2022-10-25 2022-09-30 13F SERVICENOW COM 81762P102 13,858 195 1.43 5,233 -19.46 0.0415
2022-08-03 2022-06-30 13F SERVICENOW COM 81762P102 13,663 1,028 8.14 6,497 -7.66 0.0520
2022-04-18 2022-03-31 13F SERVICENOW COM 81762P102 12,635 -2,224 -14.97 7,036 -27.05 0.0483
2022-01-20 2021-12-31 13F SERVICENOW COM 81762P102 14,859 -541 -3.51 9,645 0.65 0.0673
2021-11-01 2021-09-30 13F SERVICENOW COM 81762P102 15,400 626 4.24 9,583 18.03 0.0789
2021-07-21 2021-06-30 13F SERVICENOW COM 81762P102 14,774 -2,778 -15.83 8,119 -7.51 0.0709
2021-04-27 2021-03-31 13F SERVICENOW COM 81762P102 17,552 9,174 109.50 8,778 90.33 0.0886
2021-02-01 2020-12-31 13F SERVICENOW COM 81762P102 8,378 765 10.05 4,612 24.92 0.0523
2020-11-06 2020-09-30 13F SERVICENOW COM 81762P102 7,613 -1,588 -17.26 3,692 -0.94 0.0527
2020-08-05 2020-06-30 13F SERVICENOW COM 81762P102 9,201 4,990 118.50 3,727 208.78 0.0576
2020-05-07 2020-03-31 13F SERVICENOW COM 81762P102 4,211 4,211 1,207 0.0277
2020-01-15 2019-12-31 13F SERVICENOW COM 81762P102 0 -1,067 -100.00 0 -100.00
2019-11-05 2019-09-30 13F SERVICENOW COM 81762P102 1,067 -23 -2.11 271 -9.36 0.0078
2019-07-22 2019-06-30 13F SERVICENOW COM 81762P102 1,090 1,090 299 0.0090
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.