ServiceNow, Inc.
US ˙ NYSE ˙ US81762P1021

SecurityNOW / ServiceNow, Inc.
InstitutionFiera Capital Corp
Latest Disclosed Ownership255,279 shares
Latest Disclosed Value $ 26,689,419
Fiera Capital Corp reports 51.35% decrease in ownership of NOW / ServiceNow, Inc.

On May 12, 2026 - Fiera Capital Corp filed a 13F-HR form disclosing ownership of 255,279 shares of ServiceNow, Inc. (US:NOW) valued at $26,689,419 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 11, 2026 disclosing 524,760 shares of ServiceNow, Inc.. This represents a change in shares of -51.35% during the quarter. The current value of the position is $30,097,394 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-12 2026-03-31 13F SERVICENOW COM 81762P102 255,279 -269,481 -51.35 26,689 -66.80 0.0541
2026-02-11 2025-12-31 13F SERVICENOW COM 81762P102 524,760 448,250 585.87 80,388 14.17 0.2549
2025-11-07 2025-09-30 13F SERVICENOW COM 81762P102 76,510 68,345 837.05 70,411 738.81 0.2276
2025-08-08 2025-06-30 13F SERVICENOW COM 81762P102 8,165 3,555 77.11 8,394 128.72 0.0285
2025-05-07 2025-03-31 13F SERVICENOW COM 81762P102 4,610 169 3.81 3,670 -22.03 0.0133
2025-01-29 2024-12-31 13F SERVICENOW COM 81762P102 4,441 379 9.33 4,708 29.56 0.0148
2024-11-01 2024-09-30 13F SERVICENOW COM 81762P102 4,062 613 17.77 3,633 33.91 0.0109
2024-10-31 2024-06-30 13F/A-2 SERVICENOW COM 81762P102 3,449 476 16.01 2,713 19.73 0.0084
2024-08-19 2024-06-30 13F/A-1 SERVICENOW COM 81762P102 3,449 476 2,713 0.0085
2024-08-01 2024-06-30 13F SERVICENOW COM 81762P102 3,449 476 2,713 0.0046
2024-08-22 2024-03-31 13F/A-1 SERVICENOW COM 81762P102 2,973 -34 -1.13 2,267 6.69 0.0066
2024-05-01 2024-03-31 13F SERVICENOW COM 81762P102 2,973 -34 2,267 0.0066
2024-08-22 2023-12-31 13F/A-1 SERVICENOW COM 81762P102 3,007 24 0.80 2,124 27.41 0.0065
2024-02-08 2023-12-31 13F SERVICENOW COM 81762P102 3,007 24 2,124 0.0065
2024-08-22 2023-09-30 13F/A-1 SERVICENOW COM 81762P102 2,983 41 1.39 1,667 0.85 0.0053
2023-11-09 2023-09-30 13F SERVICENOW COM 81762P102 2,983 41 1,667 0.0053
2023-08-09 2023-06-30 13F SERVICENOW COM 81762P102 2,942 -186 -5.95 1,653 13.76 0.0048
2023-04-26 2023-03-31 13F SERVICENOW COM 81762P102 3,128 -52 -1.64 1,454 17.75 0.0043
2023-02-08 2022-12-31 13F SERVICENOW COM 81762P102 3,180 -46 -1.43 1,235 9.79 0.0038
2022-11-03 2022-09-30 13F SERVICENOW COM 81762P102 3,226 86 2.74 1,124 -24.72 0.0040
2022-08-10 2022-06-30 13F SERVICENOW COM 81762P102 3,140 -1,297 -29.23 1,493 -39.58 0.0044
2022-05-09 2022-03-31 13F SERVICENOW COM 81762P102 4,437 -1,326 -23.01 2,471 -33.95 0.0046
2022-02-08 2021-12-31 13F SERVICENOW COM 81762P102 5,763 -265 -4.40 3,741 -0.27 0.0088
2021-11-12 2021-09-30 13F SERVICENOW COM 81762P102 6,028 -181 -2.92 3,751 9.94 0.0096
2021-08-16 2021-06-30 13F/A-1 SERVICENOW COM 81762P102 6,209 -3,608 -36.75 3,412 -30.50 0.0087
2021-08-11 2021-06-30 13F SERVICENOW COM 81762P102 6,209 -3,608 2,515 0.0071
2021-05-11 2021-03-31 13F SERVICENOW COM 81762P102 9,817 178 1.85 4,909 -7.46 0.0141
2021-02-09 2020-12-31 13F SERVICENOW COM 81762P102 9,639 41 0.43 5,305 13.96 0.0142
2020-11-12 2020-09-30 13F SERVICENOW COM 81762P102 9,598 -270 -2.74 4,655 16.43 0.0138
2020-08-07 2020-06-30 13F SERVICENOW COM 81762P102 9,868 -292 -2.87 3,998 37.29 0.0135
2020-05-08 2020-03-31 13F SERVICENOW COM 81762P102 10,160 -228 -2.19 2,912 -0.72 0.0122
2020-02-06 2019-12-31 13F SERVICENOW COM 81762P102 10,388 -774 -6.93 2,933 3.53 0.0098
2019-11-12 2019-09-30 13F SERVICENOW COM 81762P102 11,162 -953 -7.87 2,833 -14.82 0.0106
2019-08-12 2019-06-30 13F SERVICENOW COM 81762P102 12,115 4,195 52.97 3,326 70.30 0.0126
2019-05-13 2019-03-31 13F/A-1 SERVICENOW COM 81762P102 7,920 967 13.91 1,953 57.75 0.0076
2019-05-10 2019-03-31 13F SERVICENOW COM 81762P102 7,920 967 1,953
2019-02-12 2018-12-31 13F SERVICENOW COM 81762P102 6,953 852 13.96 1,238 3.69 0.0056
2018-11-13 2018-09-30 13F SERVICENOW COM 81762P102 6,101 3,906 177.95 1,194 215.04 0.0047
2018-08-02 2018-06-30 13F SERVICENOW COM 81762P102 2,195 383 21.14 379 26.33 0.0016
2018-05-11 2018-03-31 13F SERVICENOW COM 81762P102 1,812 252 16.15 300 47.78 0.0014
2018-02-09 2017-12-31 13F SERVICENOW COM 81762P102 1,560 1,560 203 0.0010
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.