The Trade Desk, Inc.
US ˙ NasdaqGM ˙ US88339J1051

SecurityTTD / The Trade Desk, Inc.
InstitutionFifth Third Bancorp
Latest Disclosed Ownership85,012 shares
Latest Disclosed Value $ 1,928,936
Fifth Third Bancorp reports 501.98% increase in ownership of TTD / The Trade Desk, Inc.

On May 1, 2026 - Fifth Third Bancorp filed a 13F-HR form disclosing ownership of 85,012 shares of The Trade Desk, Inc. (US:TTD) valued at $1,928,922 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 2, 2026 disclosing 14,122 shares of The Trade Desk, Inc.. This represents a change in shares of 501.98% during the quarter. The current value of the position is $1,747,847 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-01 2026-03-31 13F THE TRADE DESK COM CL A 88339J105 85,012 70,890 501.98 1,929 259.70 0.0035
2026-02-02 2025-12-31 13F THE TRADE DESK COM CL A 88339J105 14,122 -26,594 -65.32 536 -73.13 0.0017
2025-11-07 2025-09-30 13F THE TRADE DESK COM CL A 88339J105 40,716 6,640 19.49 1,995 -18.67 0.0064
2025-07-15 2025-06-30 13F THE TRADE DESK COM CL A 88339J105 34,076 -19,124 -35.95 2,453 -15.73 0.0085
2025-04-15 2025-03-31 13F THE TRADE DESK COM CL A 88339J105 53,200 21,666 68.71 2,911 -21.45 0.0111
2025-01-21 2024-12-31 13F THE TRADE DESK COM CL A 88339J105 31,534 14,635 86.60 3,706 100.11 0.0134
2024-10-17 2024-09-30 13F THE TRADE DESK COM CL A 88339J105 16,899 498 3.04 1,853 15.68 0.0067
2024-07-22 2024-06-30 13F THE TRADE DESK COM CL A 88339J105 16,401 4,734 40.58 1,602 57.11 0.0061
2024-04-23 2024-03-31 13F THE TRADE DESK COM CL A 88339J105 11,667 -286 -2.39 1,020 18.49 0.0040
2024-01-19 2023-12-31 13F THE TRADE DESK COM CL A 88339J105 11,953 -267 -2.18 860 -9.85 0.0037
2023-10-31 2023-09-30 13F THE TRADE DESK COM CL A 88339J105 12,220 -27 -0.22 955 0.95 0.0044
2023-07-26 2023-06-30 13F THE TRADE DESK COM CL A 88339J105 12,247 6,260 104.56 946 159.62 0.0042
2023-04-24 2023-03-31 13F THE TRADE DESK COM CL A 88339J105 5,987 410 7.35 365 45.60 0.0017
2023-01-25 2022-12-31 13F THE TRADE DESK COM CL A 88339J105 5,577 -292 -4.98 250 -28.77 0.0012
2022-10-25 2022-09-30 13F THE TRADE DESK COM CL A 88339J105 5,869 681 13.13 351 61.75 0.0018
2022-08-04 2022-06-30 13F THE TRADE DESK COM CL A 88339J105 5,188 -1,069 -17.08 217 -49.88 0.0010
2022-04-19 2022-03-31 13F THE TRADE DESK COM CL A 88339J105 6,257 872 16.19 433 -12.17 0.0018
2022-02-01 2021-12-31 13F THE TRADE DESK COM CL A 88339J105 5,385 9 0.17 493 30.42 0.0019
2021-10-15 2021-09-30 13F THE TRADE DESK COM CL A 88339J105 5,376 -200 -3.59 378 -12.30 0.0016
2021-08-06 2021-06-30 13F THE TRADE DESK COM CL A 88339J105 5,576 4,773 594.40 431 -17.59 0.0019
2021-05-07 2021-03-31 13F THE TRADE DESK COM CL A 88339J105 803 -344 -29.99 523 -43.09 0.0024
2021-02-16 2020-12-31 13F THE TRADE DESK COM CL A 88339J105 1,147 329 40.22 919 116.75 0.0045
2020-11-09 2020-09-30 13F THE TRADE DESK COM CL A 88339J105 818 267 48.46 424 89.29 0.0023
2020-08-05 2020-06-30 13F THE TRADE DESK COM CL A 88339J105 551 0 0.00 224 111.32 0.0013
2020-05-05 2020-03-31 13F THE TRADE DESK COM CL A 88339J105 551 320 138.53 106 76.67 0.0008
2020-02-14 2019-12-31 13F THE TRADE DESK COM CL A 88339J105 231 0 0.00 60 39.53 0.0003
2019-11-14 2019-09-30 13F THE TRADE DESK COM CL A 88339J105 231 0 0.00 43 -18.87 0.0003
2019-08-07 2019-06-30 13F THE TRADE DESK COM CL A 88339J105 231 84 57.14 53 82.76 0.0003
2019-05-14 2019-03-31 13F THE TRADE DESK COM CL A 88339J105 147 -3,977 -96.44 29 -93.95 0.0002
2019-02-14 2018-12-31 13F THE TRADE DESK COM CL A 88339J105 4,124 -76 -1.81 479 -24.45 0.0035
2018-11-14 2018-09-30 13F THE TRADE DESK COM CL A 88339J105 4,200 -2,176 -34.13 634 6.02 0.0040
2018-08-14 2018-06-30 13F THE TRADE DESK COM CL A 88339J105 6,376 5,259 470.81 598 987.27 0.0041
2018-05-15 2018-03-31 13F THE TRADE DESK COM CL A 88339J105 1,117 1,059 1,825.86 55 1,733.33 0.0004
2018-02-14 2017-12-31 13F THE TRADE DESK COM CL A 88339J105 58 -59 -50.43 3 -57.14 0.0000
2017-11-14 2017-09-30 13F THE TRADE DESK COM CL A 88339J105 117 18 18.18 7 40.00 0.0001
2017-08-11 2017-06-30 13F THE TRADE DESK COM CL A 88339J105 99 99 5 0.0000
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.